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SGS Studentbostäder, a student housing provider in Kålltorp, Sweden, was in the process of building 123 student apartments. The challenge was to provide prospective tenants with a comprehensive preview of the apartments without the need for physical viewings. This was particularly important during the pandemic, where physical viewings were not feasible. The company wanted to offer a digital experience that would allow users to walk from room to room and get a genuine feel for the atmosphere. The level of detail required for this project was medium, but the company wanted the flexibility to offer a low, medium, or high level of detail as required.

8Farm, an indoor farming company, was facing challenges in maintaining consistent yield and quality of their crops. The company, which grows fresh herbs in a 45 m2 area using 8 flood & drain type grow towers, was struggling with timer failures and insufficient moisture control. These issues led to problems such as leaf blackening, wilting, and non-growth in its products. The annual average harvest was around 700 kg, and sometimes, the harvested crops were not sold due to poor quality. The company was in need of a solution that could better control the growing conditions to increase yield and quality and to ensure consistent harvests.

CarrefourSA, one of the largest retail chains in Turkey, faced significant revenue decline in 2020 due to the global pandemic, a shift in consumer behavior towards online grocery shopping, and the country's worsening economic situation. Despite investing in online deliveries, CarrefourSA struggled to differentiate itself from other successful online grocery delivery companies and physical store-based competitors. To stand out, CarrefourSA launched the 'Right Choice at CarrefourSA' campaign, aiming to provide high-quality, fresh, safe, and sustainably sourced products from responsible local producers under its private label brand. However, the company needed a food transparency solution to facilitate and expedite inspections, and to prove and promote their superior processes and product quality to consumers.

Erüst Agriculture, a large-scale provider of premium ultra-fresh produce in Turkey, faced a significant challenge due to the emergence of new competitors, the increasing demand for food transparency, and the changing consumer behavior in the wake of Covid-19. The ultra-fresh produce industry is highly competitive, particularly in regions with a high number of producers, such as Mediterranean countries. The industry's nature leaves little room for product differentiation, making innovation crucial for maintaining market shares. Erüst's customer base, consisting of health-conscious, educated, higher-income consumers, began demanding improved food transparency, especially after the Covid-19 health crisis. Simultaneously, new competitors started introducing premium products in the packaged high-quality ultra-fresh produce market. Erüst needed a quick, low-cost solution to outcompete these new players, retain its strong position with major sales channels, and improve its market share.

Getir, the largest online grocery delivery company in Turkey, experienced over 900% growth in the first half of 2021 and expanded its business throughout Europe. However, this rapid success attracted many competitors, including emerging online delivery companies and major retail chains starting their online delivery services. This competition forced Getir to continuously innovate and improve its value proposition to maintain its growth trajectory. A significant challenge was encouraging customers to order from the ultra-fresh produce category, as many were uncomfortable purchasing fresh produce without inspecting it themselves. Additionally, in the aftermath of the Covid-19 pandemic, food safety became a vital public concern. To address these issues, Getir decided to start a transparency project for its ultra-fresh produce category to encourage online ordering behavior by gaining consumers’ trust and differentiate itself from the competition.

PurpleLeaf, a family-run indoor farming business, was grappling with the challenge of managing various systems such as irrigation, fertigation, lighting, and climate control in their 96 m2 facility. The lack of integration between these systems was causing significant yield loss. The existing automation system for timers and nutrient dosing to the irrigation tank was not sufficient. The inability to remotely monitor and control all systems was a major concern. The lack of understanding of how each device impacts others in the system was another issue. The result was a decrease in yield due to system malfunctions, with a loss of 27 percent of their potential harvest in the previous year due to excessive irrigation and humidity. PurpleLeaf needed a data-driven platform that could integrate all devices and provide real-time system status.

TainoLeaf, a small-scale indoor farm company, was grappling with high input and energy costs due to the lack of automation in their farming operations. Their farming systems, including lighting, irrigation, and HVAC equipment, were manually operated, leading to inefficiencies and excessive electricity usage. The company had to set timers for lighting and irrigation daily, and their HVAC systems ran continuously, regardless of the actual need. This lack of automation also affected their nutrient dosing and fertilizing processes, which were done manually based on daily pH and EC level measurements. The result was a time-consuming and costly operation, characterized by inefficient electricity and nutrient usage, and occasional yield losses due to the inability to constantly monitor and adjust the systems.

Urban Cool Farm, a small-scale family-run indoor farm, was facing significant challenges in maintaining the daily operations of their facility. The farm, which specializes in the production of microgreens and fresh herbs, is located over two hours away from the owners' residence. Despite having timers and other controller devices for irrigation, lighting, and climate control, the farm lacked automation. The owners had to travel to the facility daily to set the timers and other climate control devices, and check for any malfunctions or irregularities. This not only consumed a significant amount of time but also increased the cost of maintaining the indoor farm due to the labor and travel expenses involved.

Environmental Pest Control, a company that provides pest control services with organic options, faced significant challenges after a successful merger and business expansion into new geographies. The company, which had seen a 3x growth since the merger, struggled with finding and retaining good technicians to service their customers. Another major challenge was the need for real-time tracking of their team to ensure they were at the right place at the right time, doing what was expected of them. The company was previously using a solution that integrated with their PestPac routing software, but the cost was high and the quality mediocre. Therefore, they needed a cost-effective, high-quality solution that could provide real-time tracking of their fleet and ensure timely completion of work.

Bay State Textiles and PR Textile Recycling, with their 40 years of experience in the post-consumer textile waste industry, were facing a significant challenge in managing their operations. The companies, which service nearly 200 municipalities across Massachusetts, Connecticut, and Puerto Rico, were using traditional tools like clipboards and spreadsheets to track inventory, schedule services, and complete other essential tasks. However, with their recent growth and expansion, these methods became cumbersome and inefficient. An attempt to create a custom software system by hiring a freelance developer was unsuccessful, leaving the project unfinished. The companies needed a robust, efficient, and integrated solution to streamline their operations and improve their service delivery.

Bonafide Security Solutions, a leading provider of commercial and residential security hardware and services in Wisconsin, was facing significant challenges with their inventory and invoicing processes. The company had been on the lookout for a more efficient field service solution for several years, having evaluated multiple vendors without finding a satisfactory solution. Their goal was to calculate profitability by work orders and take corrective actions to improve margins if key performance indicators (KPIs) were not met. However, the mobile solution they were using was not cloud-based, was slow, and was not accessible on different platforms, which further complicated their operations.

Mountain View, a provider of agricultural, irrigation, water treatment and electrical projects, services and supplies in Western Canada, was facing significant operational challenges. They were in need of an easy-to-use service-oriented platform that could be configured and customized for their industry and integrated with QuickBooks. One of their major pain points was inaccurate tax calculation, which was leading to administrative burden, human error and lower productivity. They also wanted their technicians to be scheduled and have access to work order data digitally. The solution they were looking for needed to be available on all platforms (iOS, Android) and be user intuitive. After evaluating over 10 vendors over a span of 9 months, they decided to partner with Biznussoft.

Industrial5, an engineering consulting firm in the thermal processing market, was looking to refine and expand its service offerings to attract new contracts and provide more value to existing customers. However, the company lacked an efficient way to manage work requests. With the anticipated increase in workload, it was crucial to help every employee focus their time most efficiently. The company needed a system to track work orders, contracts, employee assignments, and customer interactions. Given the broad range of services they offer, Industrial5 was in search of a simple, flexible tool that would help them manage time, set priorities, update status, and compile expenses and billable hours. They also required integration with their desktop billing software, QuickBooks®, to push job information directly to invoices.

Pronto Gym Services, a gym equipment repair company, faced a significant challenge in maintaining effective communication with its customers. The company's technicians, while skilled at repairing complex gym machines, often struggled with customer communication, leading to a lack of transparency that could potentially harm the company's reputation. Additionally, Pronto Gym needed a robust tool for asset management. The company had to maintain hundreds of different types of equipment and provide technicians with access to documentation and specifications based on serial numbers. The company president, Ron McDonnel, sought a solution that would simplify communication and asset management, allowing technicians to focus on their core competencies while ensuring customers received the updates they needed.

Cencosud, one of the largest and most prestigious retail conglomerates in Latin America, was facing significant challenges in managing its marketing operations. The company wanted to take internal control of its digital channels, allowing its marketing teams to create and deploy communications without having to rely on IT or agency suppliers. This was a part of their broader goal to manage all of their shopping center communications campaigns more efficiently and effectively. The challenge was to quickly respond to marketing needs and get to market faster with personalization and omnichannel integration capabilities. They also needed the ability to innovate and orchestrate marketing actions over several digital channels, including web, mobile, tablets, and kiosks. Furthermore, they wanted a platform that offered a high return on investment, providing a wide range of capabilities for the money spent.

The City of Burnaby, the third most populated urban center in British Columbia, Canada, faced significant challenges with its website, Burnaby.ca. The website, which is a crucial communication channel for the city's over 249,000 citizens, businesses, and visitors, was complex, difficult to navigate, and organization-focused rather than user-focused. The site was filled with outdated and missing content, and its information architecture and page structure were inconsistent and confusing. This led users to abandon the site and seek other means of assistance. The proprietary site CMS was not scalable, and the vendor no longer offered support. The site's responsive design was inflexible, creating less-than-ideal end user experiences, especially on mobile devices. The content was confusing and outdated, and with multiple writers, creating a consistent voice and experience was difficult. The site was neither inclusive nor accessible to users with disabilities. On-site hosting created business continuity issues, especially at times when communication would be most critical to residents. Unorganized digital assets led to wasted time searching for assets, using outdated assets and completely losing assets.

Energizer Holdings, Inc., a global manufacturer and distributor of primary batteries, portable lights, and auto care products, faced a significant challenge in managing their growing and diverse library of digital assets. As the company acquired new brands, they inherited new content, which added to the complexity of their digital asset management. In 2015, they implemented a digital asset management (DAM) solution, Acquia DAM, which consolidated numerous siloed storage locations and tools into a centralized solution. However, with the company's significant growth and the addition of new brands, teams, workflows, and content, they needed a more robust and flexible solution to manage their digital assets effectively.

Fanatics, Inc., a popular online retailer of sports apparel and merchandise, faced a significant challenge in managing their vast array of digital assets. The company's product content management team, consisting of 200 marketers and seven global studios, struggled with a network of shared folders that made it difficult to locate specific files. This lack of a centralized, self-serve content repository led to costly workflow inefficiencies, often making it faster to shoot a new image than to find an existing one. The sports world's fast-paced nature further compounded these challenges, as real-time events often dictated the images and content Fanatics needed to create, edit, distribute, publish, or even eliminate. Without a search-friendly solution to house their digital assets, Fanatics was at a crossroads, risking their revenue potential and winning reputation.

HARMAN, a global company that designs and engineers connected products and solutions, was facing a significant challenge in managing and sharing their brand and product content. Their content was scattered across various tools such as FTP, Dropbox, network drives, WeTransfer, and more, making it difficult to locate approved and current content. The growth of their e-commerce business necessitated a more structured and streamlined content distribution process. Furthermore, with business units and distributors expanding globally, providing stakeholders with the right assets at the right time became increasingly challenging, especially when multiple products were launched simultaneously.

Heaven Hill Brands, a major distilled spirits producer, faced a significant challenge in managing their marketing and sales content. All their content was stored on a local server that could only be accessed by the marketing team. This led to a bottleneck in workflow as the marketing team was constantly inundated with file requests from the sales team and distributor network. The local server only housed a subset of their assets and lacked search functionality, making it difficult to use. The situation was further complicated by the fact that the sales team and extensive distributor network needed access to current and approved content to effectively sell and promote their products.

igus, a global manufacturer and distributor of engineered plastics and polymer-based products, faced a significant challenge in managing and distributing their marketing and brand content across their large, dispersed teams in over 150 countries. The company had implemented a digital asset management (DAM) solution to support content sharing and distribution across teams and time zones. However, this solution was only accessible to people connected to the company server, making it inconvenient for anyone outside the office to retrieve assets. As a result, teams continued to store content on various devices and tools. Without a single, centralized, cloud-based solution to store and manage their digital assets, there was no single source of truth, making it difficult for igus to ensure teams were using the right digital assets for the right purposes.

Laura Mercier, a global cosmetics company, was facing a significant challenge in managing their digital assets. The teams were using file sharing tools that lacked the functionality needed to scale with the growth of their global business. Without a central repository for all approved assets, teams used whatever content they could find, resulting in inconsistent brand messaging. The situation was further complicated when Laura Mercier's former parent company, Shiseido, purchased Acquia DAM for several companies within their family of brands, including Laura Mercier. However, without a dedicated DAM administrator to oversee the launch and ongoing maintenance, the adoption of Laura Mercier’s DAM system stalled. The teams continued to rely on Box, a cloud storage tool, resulting in scattered, duplicate, outdated files with messy file names. There wasn’t an effective way for teams to search for photos, videos, and other creative assets within the tool’s folder-based system, making it difficult for them to find the content they needed.

LMC, a multifamily real estate development and operating company, faced a significant challenge in managing its community websites. The company's previous sites were designed and built by various agency partners using different hosting solutions, leading to inconsistent user experiences. The creation and management of new sites required the assistance of the agency partner, and the time to market was slow, as sites had to be built from scratch each time a new community was launched. The LMC team wanted to design and implement a platform that would unify all of its community websites under a single hosting and management platform. They aimed to provide their content marketers with modern, user-friendly web authoring tools, create more consistency in structure, branding, and wayfinding among community sites, while still allowing for flexibility. They also wanted a platform that would allow them to import community data, rooms, and floor plans and allow extra metadata to enhance users’ ability to search.

Life Fitness, a global leader in fitness equipment, faced a significant challenge in distributing product content to global teams promptly after manufacturing. Despite having a large corporate footprint, the company had a small creative team responsible for producing, managing, and distributing content to support and promote all their brands. The team had to ensure that the content was available to support their network of distributors and sales staff as soon as the products were ready to ship. The challenge was further compounded by the need to maintain brand consistency and control over content releases.

LiveWire, an electric motorcycle brand, aimed to deliver a rich, multimedia digital experience to its customers. However, the company faced significant challenges due to its tightly coupled code and content. The company's previous experience had been custom-built as an AngularJS application, which was an entirely static website. This meant that any media or content update required application code deployment. This process was complex and time-consuming, even for simple updates. Additionally, the Agile development team responsible for handling application code deployment was also responsible for content updates, leading to resource inefficiencies. Content and page components were not built or exposed in a way that allowed them to be easily reused across the site. Editors had to forego many of the functionalities inherent to modern CMSs, from simple conveniences to process enhancements.

NKT, a leading cable supplier to the energy sector, faced significant challenges in managing their vast array of marketing content. The marketing team produced a range of materials, including print collateral, videos, and technical documentation, which were used across multiple websites, social media, and other channels. However, the content was stored across various hard drives and tools, making it difficult to locate the required files. This lack of a central repository for their creative content led to workflow bottlenecks and challenges. The process of locating the right file was time-consuming, and in some cases, impossible. Consequently, outdated content saved on individual computers was often used, negatively impacting the brand experience.

Novavax, a biotechnology company, was faced with the challenge of scaling its web presence to meet global demands. Prior to the COVID-19 pandemic, Novavax was a small biotech company with a minimal digital footprint. However, the pandemic and the organization’s vaccine candidate propelled the company onto the world stage, necessitating a robust and scalable digital presence. The company needed to create a future-proof solution that would not limit the digital team as the company grew. The previous site contained a large amount of legacy content that needed to be migrated efficiently to save time and resources. Additionally, Novavax wanted to launch multiple websites simultaneously, including Novavax.com, NovavaxCovidVaccine.com, NovavaxMedInfo.com, WeDoVaccines.com, and KnowOurVax.com.

nVent, a global electrical company, was grappling with the costs and complexities of managing its brands across multiple, proprietary content management and commerce systems. The company aimed to consolidate a dozen legacy websites onto a single enterprise platform to streamline management and improve customer experience. However, the company faced tight deadlines due to costly, expiring licensing and support agreements with legacy platform providers. Therefore, nVent needed a scalable, reliable, and secure solution that could be implemented quickly.

Phillips 66, a diversified energy company, was facing a significant challenge in differentiating its brand from its competitors. A reputation study in 2018 revealed that target audiences were not familiar with the Phillips 66 brand, which was largely undifferentiated from its peers. The company's branding was generic and lacked a clear corporate brand identity. This lack of consistency and vision was affecting the company's internal customers - its employees, who lacked confidence in the brand and felt less empowered to promote the company to external audiences. Additionally, Phillips 66's brand guidelines were becoming outdated too quickly, and the company was reacting to changes rather than proactively building a playbook for employees. The company also faced a delay of up to 48 hours in asset delivery, which negatively impacted engagement and company-wide growth.

PRADCO Outdoor Brands, a division of EBSCO Industries, is a leading name in the outdoor space with over 5,000 SKUs across product lines. The company creates and manages a large volume of brand and product content to support marketing initiatives and digital commerce. However, PRADCO faced a significant challenge in managing this vast amount of content. Their brand and marketing content was stored in a system that could only be accessed by their creative team, leading to workflow inefficiencies as it took hours or even days to respond to file requests. Additionally, PRADCO lacked a centralized system to store product data such as specifications, weight, color, and SKU, and product marketing copy used for creating catalogs, marketing material, and e-commerce listings. The company primarily used spreadsheets to manually collect and manage product content, a process that was not only frustrating but also prone to errors.