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Boxed: Leveraging IoT to Enhance Wholesale CPG Experience Amid Rapid Growth - Google Cloud Platform Industrial IoT Case Study
Boxed: Leveraging IoT to Enhance Wholesale CPG Experience Amid Rapid Growth
Boxed, a leading digital wholesaler, was founded in 2013 with the aim of making bulk shopping easy, convenient, and accessible for consumers. As the COVID-19 pandemic hit the U.S., Boxed experienced a significant increase in traffic and demand on its platform. The shift towards online grocery shopping, which had been gradual, suddenly accelerated, and Boxed needed to scale up its infrastructure and data processing to keep up with the flood of orders that nearly doubled during the pandemic. With the large increase in concurrent users on the site, Boxed’s database was hit with thousands of read/write operations per second, specifically for operations like creating new user accounts, adding/removing items to cart, and checking out. These actions required writes to its database, and Boxed had to scale up the resources available to its database to handle this increase in operations per second.
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Brainly: Revolutionizing Education with Vision AI - Google Cloud Platform Industrial IoT Case Study
Brainly: Revolutionizing Education with Vision AI
Brainly, a Kraków-based technology company, provides an online learning platform where students can ask questions and get answers instantly. The platform is used by over 350 million students and parents across 35 countries. However, Brainly faced a challenge in making its platform more accessible and user-friendly for mobile users. Traditional typed queries on smartphones were cumbersome and less efficient. Furthermore, Brainly needed to ensure that its solutions were multilingual, given its global user base. The company also faced the challenge of maintaining stable service during peak usage times, especially during the COVID-19 pandemic when the platform gained tens of millions of new users.
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Breuninger: Leveraging Google Cloud for Enhanced Customer Experience - Google Cloud Platform Industrial IoT Case Study
Breuninger: Leveraging Google Cloud for Enhanced Customer Experience
Breuninger, a luxury department store in Germany, was facing a challenge with its complex IT landscape. The company was fragmented into many departments, each with their own technology stack focusing on their own use cases. They had on-premises databases and other systems such as SAP, all gathering different types of data for different business units. This dispersed IT landscape made it difficult for the company to make the most of its data. Furthermore, the company's online storefront, which brought in a significant 30% of sales in 2018, presented exciting opportunities with data. However, to optimize the website and make the online customer experience smoother and more tailored to individual shoppers, Breuninger needed to get its data on track.
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