Suppliers
United States
MoEngage
Overview
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MoEngage |
| United States | |
| San Francisco | |
| 2014 | |
| Private | |
| $10-100m | |
| 201 - 1,000 | |
| Open website |
IoT Snapshot
Technology Stack
Case Studies
Number of Case Studies16
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Furlenco's Successful Transition to App-Driven Subscriptions Using Contextual Engagement
Furlenco, India's largest furniture subscription-commerce company, was facing a significant challenge in customer engagement and retention. Despite successfully driving app installs, the company was experiencing a low subscription ratio, which was impacting the number of subscriptions coming in from their mobile app. The team identified several customer drop-off points across the customer journey that needed to be addressed. These included reaching out to prospective clients, formulating messages for better subscription rates, determining the frequency of messaging, improving the acquisition and onboarding experience to retain customers, and making the post-onboarding process more meaningful and engaging. |
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Increasing User Reachability & Operational Efficiency: A BigBasket Case Study
BigBasket, India's largest online food and grocery store, faced two primary challenges. The first was creating awareness about its services and offerings, a common issue for any E-commerce brand. The company needed to focus on user reachability to increase its customer base. The second challenge was to grab its customers’ attention through the right channels in a timely manner and with the most relevant content. As one of the first movers in the grocery delivery segment, standing out from the crowd was crucial for BigBasket. They needed a solution that would allow them to reach more devices with their offerings and provide a personalized customer journey. |
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6thStreet.com Boosts Conversions by 2.5X with AI and Smart Recommendations
6thStreet.com, a leading e-commerce fashion destination from Apparel Group, faced the challenge of driving customer engagement and retention. With over 1000+ international brands, the platform had a vast selection of products but needed to ensure that customers were not only attracted to the platform but also converted their interest into purchases. The brand was initially using traditional channels such as emails and SMS for customer communication. However, these methods were not yielding the desired results in terms of customer retention and conversion rates. The brand needed a more effective way to understand customer behavior, monitor campaign health, and send communications at the right time. |
