CDNetworks Case Studies SpotOption accelerates its online trading platform in China

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	SpotOption accelerates its online trading platform in China CDNetworks

SpotOption accelerates its online trading platform in China

CDNetworks

Technology Category	Networks & Connectivity - Network Management & Analysis Software
Applicable Industries	Finance & Insurance
Applicable Functions	Sales & Marketing
Use Cases	Real-Time Location System (RTLS)
Services	Cloud Planning, Design & Implementation Services
Challenge	SpotOption, a leading provider of trading software, was facing latency issues with its platform in China due to the country's poor network infrastructure and the Great Firewall of China. Despite engaging a content delivery network (CDN) provider to speed up the service in all markets, performance issues remained in China. As exchange rates change so quickly, online traders expect the platform to be fast, reliable and responsive or they will abandon the service. SpotOption’s service was especially at risk because traders use binary option platforms in expiry times as short as 15 seconds. It was essential that prices were displayed in real-time to avoid the risk of arbitrage, where traders take advantage of price differences between platforms, which can cause losses that are damaging to the business. SpotOption needed a CDN provider that could accelerate content both inside and outside of China. Read More
About Customer	SpotOption was established in 2010 and is a leading provider of trading software to brokers in the online financial trading industry. Online brokers license its web-based platform which can be accessed anywhere with an internet connection. The company is headquartered in Israel, has offices in Hong Kong and London, and has expanded globally with clients in North America, Europe, Asia, Middle East and Australia. SpotOption’s platform is used by more than 300 brands that together hold 65% of the market share. Read More
Solution	After researching a number of CDN providers, SpotOption selected CDNetworks as one of few CDNs with the expertise to support its business in China. CDNetworks delivered its Dynamic Network Acceleration and China Acceleration services to accelerate the platform’s pricing engine into mainland China. This was vital to ensure that traders in China could experience the best performance possible when using the platform. The Dynamic Network Acceleration technology speeds up non-browser-based data by eliminating the need for excessive round trips through the network. The data can be transferred at the transport layer from SpotOption’s server in Hong Kong to local points of presence (PoPs) in China. This technology has been used to accelerate the web socket delivery and correct the TCP performance issues SpotOption had experienced in China. Read More Log in to view content
Contents

Technology Category

Networks & Connectivity - Network Management & Analysis Software

Applicable Industries

Finance & Insurance

Applicable Functions

Sales & Marketing

Use Cases

Real-Time Location System (RTLS)

Services

Cloud Planning, Design & Implementation Services

Challenge

SpotOption, a leading provider of trading software, was facing latency issues with its platform in China due to the country's poor network infrastructure and the Great Firewall of China. Despite engaging a content delivery network (CDN) provider to speed up the service in all markets, performance issues remained in China. As exchange rates change so quickly, online traders expect the platform to be fast, reliable and responsive or they will abandon the service. SpotOption’s service was especially at risk because traders use binary option platforms in expiry times as short as 15 seconds. It was essential that prices were displayed in real-time to avoid the risk of arbitrage, where traders take advantage of price differences between platforms, which can cause losses that are damaging to the business. SpotOption needed a CDN provider that could accelerate content both inside and outside of China.

About Customer

SpotOption was established in 2010 and is a leading provider of trading software to brokers in the online financial trading industry. Online brokers license its web-based platform which can be accessed anywhere with an internet connection. The company is headquartered in Israel, has offices in Hong Kong and London, and has expanded globally with clients in North America, Europe, Asia, Middle East and Australia. SpotOption’s platform is used by more than 300 brands that together hold 65% of the market share.

Solution

After researching a number of CDN providers, SpotOption selected CDNetworks as one of few CDNs with the expertise to support its business in China. CDNetworks delivered its Dynamic Network Acceleration and China Acceleration services to accelerate the platform’s pricing engine into mainland China. This was vital to ensure that traders in China could experience the best performance possible when using the platform. The Dynamic Network Acceleration technology speeds up non-browser-based data by eliminating the need for excessive round trips through the network. The data can be transferred at the transport layer from SpotOption’s server in Hong Kong to local points of presence (PoPs) in China. This technology has been used to accelerate the web socket delivery and correct the TCP performance issues SpotOption had experienced in China.

Impact #1	SpotOption has seen a huge improvement in the performance of its platform in China.
Impact #2	By minimising the latency, it has experienced a significant reduction in both customer service issues and customer churn.
Impact #3	Traders can trust that prices are displayed in real-time, while SpotOption can be confident in the knowledge that it has reduced the risk of arbitrage.

Impact #1

SpotOption has seen a huge improvement in the performance of its platform in China.

Impact #2

By minimising the latency, it has experienced a significant reduction in both customer service issues and customer churn.

Impact #3

Traders can trust that prices are displayed in real-time, while SpotOption can be confident in the knowledge that it has reduced the risk of arbitrage.

Benefit #1	The load time of SpotOption’s trading platform in China is now five times faster than it was prior to working with CDNetworks.

Benefit #1

The load time of SpotOption’s trading platform in China is now five times faster than it was prior to working with CDNetworks.

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Overview

SpotOption accelerates its online trading platform in China

Operational Impact

Quantitative Benefit