Overview
Diversification and Automation: The Success Story of a Leadership Development AdvisorZapier |
Education Telecommunications | |
Sales & Marketing | |
Time Sensitive Networking | |
Training | |
Operational Impact
The diversification and automation strategies adopted by Michelle have resulted in significant operational benefits. Diversification has made her business more resilient, allowing her to weather the storm when one of her major revenue streams was halted due to the pandemic. It has also enabled her to extend her services for free to those who needed it during the crisis. Automation, on the other hand, has streamlined her business operations, reducing the time spent on managing multiple apps and allowing her to focus more on her clients. It has also enabled her to provide a more personalized service to her clients, enhancing their experience and satisfaction. | |
Quantitative Benefit
Michelle's agency celebrated the $1 million revenue milestone in its fifth year. | |
Despite the halt of her speaking engagements in 2020 due to the pandemic, she was able to sustain her business through her diversified revenue streams. | |
Automation through Zapier led to a sharp increase in conversions. | |