Suppliers United Kingdom SharpEnd

	SharpEnd
HQ Location	United Kingdom
Year Founded	2015
Company Type	Private
Revenue	$10-100m
Employees	11 - 50
Website	Open website

SharpEnd

HQ Location

United Kingdom

Year Founded

2015

Company Type

Private

Revenue

$10-100m

Employees

11 - 50

Website

Open website

Company Description	SharpEnd / io.tt is an integrated solutions partner offering an industry-leading SaaS platform for connected products supported by the global pioneer of IoT engagement. We have been supporting global brands deliver connected excellence since 2015 when we launched as the world's first Internet of Things agency. In 2019 we built and scaled our SaaS proposition and have never looked back. We are truly full-service across creative, technology, platform and insights. Read More
Contents

Company Description

SharpEnd / io.tt is an integrated solutions partner offering an industry-leading SaaS platform for connected products supported by the global pioneer of IoT engagement. We have been supporting global brands deliver connected excellence since 2015 when we launched as the world's first Internet of Things agency. In 2019 we built and scaled our SaaS proposition and have never looked back. We are truly full-service across creative, technology, platform and insights.

SharpEnd’s Technology Stack maps SharpEnd’s participation in the IoT technology stack.

Application Layer
Functional Applications

Cloud Layer
Platform as a Service

Infrastructure as a Service

Edge Layer
Automation & Control

Processors & Edge Intelligence

Actuators

Sensors

Devices Layer
Robots

Drones

Wearables

Supporting Technologies
Analytics & Modeling

Application Infrastructure & Middleware

Cybersecurity & Privacy

Networks & Connectivity

Technological Capability

None

Minor

Moderate

Strong

Number of Podcasts1

EP 153 - How are retail brands adopting IoT to engage consumers - Cameron Worth, CEO & Co-founder, SharpEnd

Monday, Nov 21, 2022

This week we interviewed Cameron Worth, CEO and co-founder of SharpEnd. SharpEnd is an IoT agency and SaaS platform that supports CPG brands in connecting non-digital consumer products.

In this talk, we discussed using QR codes, NFC, and augmented reality to drive consumer engagement and generate market insights. We also explored the challenges involved in rolling out large scale IoT campaigns that involve millions of products, thousands of sales points, and dozens of countries.

Key Questions:

What does the IoT application landscape look like today for CPG brands and retailers?
Which "common sense" sales and marketing use cases should every brand consider?
What are the significant differences in capabilities and cost between QR codes and NFC?
How is NFC deployed to gather insights across the lifecycle of products?

Download PDF Version

Overview

SharpEnd

IoT Snapshot

Technology Stack

Podcasts