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IDC is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. IDC helps IT professionals, business executives, and the investment community make fact-based decisions on technology purchases and business strategy. More than 1,300 IDC analysts provide global, regional, and local expertise on technology and industry opportunities and trends in over 110 countries worldwide. For more than 50 years IDC has provided strategic insights to help our clients achieve their key business objectives. IDC’s Insights businesses provide industry-focused advice for IT buyers in the Financial, Government, Health, Retail, Manufacturing and Energy verticals. IDC is a subsidiary of IDG, the world's leading technology media, research, and events company. . To learn more about IDC, please visit Follow IDC on Twitter at @IDC and LinkedIn. Subscribe to the IDC Blog for industry news and insights.

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EP 187 - Building the industrial metaverse, step by step - Jan Burian, Associate Vice President & Head, IDC EMEA
Tuesday, Aug 29, 2023

In this week’s episode, Erik is joined by Jan Burian, Associate Vice President and Head of IDC Manufacturing Insights EMEA. His core research coverage includes Industry 4.0, digital transformation, and IT and automation tools. At IDC, their focus lies in aiding IT experts, corporate leaders, and investors in making informed decisions regarding technology investments and business tactics.

Our conversation delves into the intricate framework of the industrial Metaverse. Discover how businesses are meticulously constructing this landscape, piece by piece, with Jan shedding light on various technologies and specific use cases. Moreover, we explore the fascinating realm of generative AI and its application in industrial contexts. Learn how it serves as an intuitive interface within the industrial Metaverse, effectively navigating the complex terrain of data saturation.

Give it a listen and enjoy the podcast!


Key Questions:

●      What is industry metaverse and how does it work?

●      Scaling and scalability of metaverse as digital twin of the enterprise world.

●      What do you see today in terms of adoption of generative AI and solutions that are used in the industrial environment?


If you're curious to know more about our Jan Burian, you can find him on:





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