CDNetworks Case Studies Wistia Serves Global Customers and Saves Thousands of Dollars per Month with CDNetworks

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	Wistia Serves Global Customers and Saves Thousands of Dollars per Month with CDNetworks CDNetworks

Wistia Serves Global Customers and Saves Thousands of Dollars per Month with CDNetworks

CDNetworks

Technology Category	Cybersecurity & Privacy - Cloud Security
Applicable Industries	Software
Applicable Functions	Sales & Marketing
Services	Cloud Planning, Design & Implementation Services Cybersecurity Services
Challenge	Wistia, a video marketing platform provider, faced challenges in delivering high-quality video content to its rapidly growing customer base worldwide, especially in the Asia Pacific region. The company's strategy of leveraging different service providers' strengths for redundant systems and operations was hindered by the high cost of data center hosting and uneven content delivery network performance in the Asia Pacific region. Wistia needed a solution that could provide robust and cost-efficient platform delivery to a global audience, with a particular focus on improving service quality in the Asia Pacific region. Read More
About Customer	Wistia is a company that provides a video marketing platform to businesses worldwide. Founded in 2006 and headquartered in Cambridge, MA, Wistia serves organizations of all sizes, from Global 100 companies to local service businesses. These organizations leverage the Wistia video marketing platform to promote their products and services online. Over the years, Wistia has seen rapid growth, more than doubling the volume of online video content they serve on behalf of customers each of the last six years. Today, consumers of content originating from the Wistia video marketing platform download petabytes of content on a monthly basis. Read More
Solution	To address the challenges, Wistia decided to implement a multi-CDN strategy and chose CDNetworks as their CDN provider for the Asia Pacific region and the rest of the world outside North America and The EU. CDNetworks was selected for its vast Asia Pacific and global reach as well as its proven performance advantage over other CDNs. The integration of CDNetworks into Wistia's operations was straightforward, requiring less than a week to adjust their DNS settings and turn all their Asia Pacific traffic over to CDNetworks. Read More Log in to view content
Contents

Technology Category

Cybersecurity & Privacy - Cloud Security

Applicable Industries

Software

Applicable Functions

Sales & Marketing

Services

Cloud Planning, Design & Implementation Services

Cybersecurity Services

Challenge

Wistia, a video marketing platform provider, faced challenges in delivering high-quality video content to its rapidly growing customer base worldwide, especially in the Asia Pacific region. The company's strategy of leveraging different service providers' strengths for redundant systems and operations was hindered by the high cost of data center hosting and uneven content delivery network performance in the Asia Pacific region. Wistia needed a solution that could provide robust and cost-efficient platform delivery to a global audience, with a particular focus on improving service quality in the Asia Pacific region.

About Customer

Wistia is a company that provides a video marketing platform to businesses worldwide. Founded in 2006 and headquartered in Cambridge, MA, Wistia serves organizations of all sizes, from Global 100 companies to local service businesses. These organizations leverage the Wistia video marketing platform to promote their products and services online. Over the years, Wistia has seen rapid growth, more than doubling the volume of online video content they serve on behalf of customers each of the last six years. Today, consumers of content originating from the Wistia video marketing platform download petabytes of content on a monthly basis.

Solution

To address the challenges, Wistia decided to implement a multi-CDN strategy and chose CDNetworks as their CDN provider for the Asia Pacific region and the rest of the world outside North America and The EU. CDNetworks was selected for its vast Asia Pacific and global reach as well as its proven performance advantage over other CDNs. The integration of CDNetworks into Wistia's operations was straightforward, requiring less than a week to adjust their DNS settings and turn all their Asia Pacific traffic over to CDNetworks.

Impact #1	Wistia has been able to deliver top-quality platform performance in the Asia Pacific region for over two years with CDNetworks.
Impact #2	The Asia Pacific region now accounts for a large portion of traffic outside North America and The EU.
Impact #3	Wistia has been able to avoid costly data center hosting in the Asia Pacific region.

Impact #1

Wistia has been able to deliver top-quality platform performance in the Asia Pacific region for over two years with CDNetworks.

Impact #2

The Asia Pacific region now accounts for a large portion of traffic outside North America and The EU.

Impact #3

Wistia has been able to avoid costly data center hosting in the Asia Pacific region.

Benefit #1	Saved thousands of dollars per month versus data center hosting
Benefit #2	Delivered petabytes of content to a global audience
Benefit #3	More than doubled content volume six consecutive years, with no failures

Benefit #1

Saved thousands of dollars per month versus data center hosting

Benefit #2

Delivered petabytes of content to a global audience

Benefit #3

More than doubled content volume six consecutive years, with no failures

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Overview

Wistia Serves Global Customers and Saves Thousands of Dollars per Month with CDNetworks

Operational Impact

Quantitative Benefit