Transition Technologies Case Studies The Use of AR Technology in the Spatial Design of a Corporate Production Line

	The Use of AR Technology in the Spatial Design of a Corporate Production Line Transition Technologies

The Use of AR Technology in the Spatial Design of a Corporate Production Line

Transition Technologies

Technology Category	Analytics & Modeling - Virtual & Augmented Reality Software Wearables - Augmented Reality Glasses, Headsets & Controllers
Applicable Industries	Consumer Goods
Applicable Functions	Logistics & Transportation
Use Cases	Augmented Reality
Challenge	The cosmetics market requires manufacturers to make quick changes in the matters of both production and distribution. In this market segment, one of the principal marketing tools is grouping products in packages (for example, shampoo + conditioner, cream + makeup remover). So far such process has been carried out in the Polish division of L’Oréal through outsourcing, which has limited the possibilities of a dynamic reaction to market impulses. Read More
About Customer	L'Oréal is a global cosmetic corporation with registered office in Clichy (France). The company sells its products in over 130 countries all over the world. The corporation was established in 1909 by Eugène Schueller under the same of Sociét Read More
Customer Name	L'Oréal Read More
Solution	the solution was the application of non-standard visualization of a target production line based on 3D modelling and Augmented Reality with the use of Microsoft HoloLens glasses. Having an augmented reality plant layout design for completing and packaging cosmetics directly at the manufacturing level would allow for a more efficient management of the entire marketing and distribution process avoiding potential losses in case of an inadequate or delayed reaction to the market needs. Read More Log in to view content
Data Collected	Product Images, Plant Layout Design Read More Log in to view content
Contents

Technology Category

Analytics & Modeling - Virtual & Augmented Reality Software

Wearables - Augmented Reality Glasses, Headsets & Controllers

Applicable Industries

Consumer Goods

Applicable Functions

Logistics & Transportation

Use Cases

Augmented Reality

Challenge

The cosmetics market requires manufacturers to make quick changes in the matters of both production and distribution. In this market segment, one of the principal marketing tools is grouping products in packages (for example, shampoo + conditioner, cream + makeup remover). So far such process has been carried out in the Polish division of L’Oréal through outsourcing, which has limited the possibilities of a dynamic reaction to market impulses.

About Customer

L'Oréal is a global cosmetic corporation with registered office in Clichy (France). The company sells its products in over 130 countries all over the world. The corporation was established in 1909 by Eugène Schueller under the same of Sociét

Customer Name

L'Oréal

Solution

the solution was the application of non-standard visualization of a target production line based on 3D modelling and Augmented Reality with the use of Microsoft HoloLens glasses.

Having an augmented reality plant layout design for completing and packaging cosmetics directly at the manufacturing level would allow for a more efficient management of the entire marketing and distribution process avoiding potential losses in case of an inadequate or delayed reaction to the market needs.

Data Collected

Product Images, Plant Layout Design

Impact #1	[Efficiency Improvement - Management] Increase management efficiency for the marketing and distribution process by increasing flexibility when reacting to market needs.

Impact #1

[Efficiency Improvement - Management]
Increase management efficiency for the marketing and distribution process by increasing flexibility when reacting to market needs.

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Overview

The Use of AR Technology in the Spatial Design of a Corporate Production Line

Operational Impact