Information Builders Case Studies STCU Visualizes Data to Improve Member Services

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	STCU Visualizes Data to Improve Member Services Information Builders

STCU Visualizes Data to Improve Member Services

Information Builders

Technology Category	Analytics & Modeling - Real Time Analytics Application Infrastructure & Middleware - Data Exchange & Integration
Applicable Industries	Finance & Insurance
Applicable Functions	Business Operation
Use Cases	Predictive Quality Analytics Real-Time Location System (RTLS)
Services	Data Science Services System Integration
Challenge	Spokane Teachers Credit Union (STCU) was facing a challenge of losing members through the natural process of attrition. The existing reporting system was not capable of delivering the insights the credit union needed to deliver targeted, relevant offers to its members. The credit union was using Pitney Bowes' Sagent business intelligence (BI) product for 14 years, but the product was being sunsetted. This situation presented an opportunity for STCU to implement a new BI and analytics platform. The credit union sought an easy-to-use analytics platform that could enrich their reporting and formatting, data security, scalability, and data visualization. It also needed to have strong self-service capabilities to meet the needs of more than 25 power users and 500 business users. Read More
About Customer	Spokane Teachers Credit Union (STCU) is a state chartered credit union formed in 1934. It is one of the largest credit unions in Washington, with $2.5 billion in assets under management. The credit union has 644 employees, 21 branches, and serves 163,000 members. To stand out in the highly competitive regional financial sector, STCU offers more than just great rates and stellar member services. They also use analytics to better understand their members, properly segment them for marketing purposes, and deliver relevant, personalized offers that boost profitable growth and minimize attrition. The credit union was using Pitney Bowes' Sagent business intelligence (BI) product for 14 years, but the product was being sunsetted. This situation presented an opportunity for STCU to implement a new BI and analytics platform. Read More
Solution	STCU implemented Information Builders’ WebFOCUS platform for BI and analytics. The credit union started by phasing out its Pitney Bowes platform by converting relevant reports to WebFOCUS. They consolidated and replaced 6,000 legacy reports with just 220 WebFOCUS parameterized reports. The team then used WebFOCUS Portal capabilities to recreate the Pitney Bowes portal page and bring forward essential key performance indicators (KPIs). The portal consists of two main pages. The Numbers page seamlessly links to a Microsoft SharePoint environment, which displays three KPIs that determine employee bonuses, based on how their performance measures up against goals. The Home page takes users to private content, which includes all the reports and workflows that are relevant to their jobs. It includes a link to the STCU public report folder, containing organization-wide reports for the branches in various departments such as budgeting, teambuilding, and certification. Read More Log in to view content
Contents

Technology Category

Analytics & Modeling - Real Time Analytics

Application Infrastructure & Middleware - Data Exchange & Integration

Applicable Industries

Finance & Insurance

Applicable Functions

Business Operation

Use Cases

Predictive Quality Analytics

Real-Time Location System (RTLS)

Services

Data Science Services

System Integration

Challenge

Spokane Teachers Credit Union (STCU) was facing a challenge of losing members through the natural process of attrition. The existing reporting system was not capable of delivering the insights the credit union needed to deliver targeted, relevant offers to its members. The credit union was using Pitney Bowes' Sagent business intelligence (BI) product for 14 years, but the product was being sunsetted. This situation presented an opportunity for STCU to implement a new BI and analytics platform. The credit union sought an easy-to-use analytics platform that could enrich their reporting and formatting, data security, scalability, and data visualization. It also needed to have strong self-service capabilities to meet the needs of more than 25 power users and 500 business users.

About Customer

Spokane Teachers Credit Union (STCU) is a state chartered credit union formed in 1934. It is one of the largest credit unions in Washington, with $2.5 billion in assets under management. The credit union has 644 employees, 21 branches, and serves 163,000 members. To stand out in the highly competitive regional financial sector, STCU offers more than just great rates and stellar member services. They also use analytics to better understand their members, properly segment them for marketing purposes, and deliver relevant, personalized offers that boost profitable growth and minimize attrition. The credit union was using Pitney Bowes' Sagent business intelligence (BI) product for 14 years, but the product was being sunsetted. This situation presented an opportunity for STCU to implement a new BI and analytics platform.

Solution

STCU implemented Information Builders’ WebFOCUS platform for BI and analytics. The credit union started by phasing out its Pitney Bowes platform by converting relevant reports to WebFOCUS. They consolidated and replaced 6,000 legacy reports with just 220 WebFOCUS parameterized reports. The team then used WebFOCUS Portal capabilities to recreate the Pitney Bowes portal page and bring forward essential key performance indicators (KPIs). The portal consists of two main pages. The Numbers page seamlessly links to a Microsoft SharePoint environment, which displays three KPIs that determine employee bonuses, based on how their performance measures up against goals. The Home page takes users to private content, which includes all the reports and workflows that are relevant to their jobs. It includes a link to the STCU public report folder, containing organization-wide reports for the branches in various departments such as budgeting, teambuilding, and certification.

Impact #1	Better security of reporting data
Impact #2	Fewer manual reporting processes
Impact #3	Proactive alerts that flag employees of outstanding issues and help them comply with lending regulations

Impact #1

Better security of reporting data

Impact #2

Fewer manual reporting processes

Impact #3

Proactive alerts that flag employees of outstanding issues and help them comply with lending regulations

Benefit #1	Consolidated and replaced 6,000 legacy reports with just 220 WebFOCUS parameterized reports
Benefit #2	More than 600 people now use the portal

Benefit #1

Consolidated and replaced 6,000 legacy reports with just 220 WebFOCUS parameterized reports

Benefit #2

More than 600 people now use the portal

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Overview

STCU Visualizes Data to Improve Member Services

Operational Impact

Quantitative Benefit