TIBCO Software Case Studies inQuba Delivers Context for Enhanced Customer Experience

	inQuba Delivers Context for Enhanced Customer Experience TIBCO Software

inQuba Delivers Context for Enhanced Customer Experience

TIBCO Software

Technology Category	Application Infrastructure & Middleware - Data Visualization Analytics & Modeling - Predictive Analytics Application Infrastructure & Middleware - API Integration & Management
Applicable Industries	Telecommunications Software
Applicable Functions	Business Operation
Services	System Integration Software Design & Engineering Services
Challenge	Our customer experience (CX) orchestration platform gives clients four capabilities: listening to the voice of the customer, learning what customers are saying, sharing that information internally, and engaging with the customer to close the loop. Competing on price and products will eventually run its course, making customer experience a significant strategic differentiator. The ability to relate and connect with customers is crucial. We saw a market opportunity for a single, fully integrated, end-to-end architecture providing these capabilities. Read More
About Customer	inQuba is a company specializing in customer experience (CX) orchestration platforms. Their platform provides clients with the ability to listen to customer feedback, learn from it, share insights internally, and engage with customers to close the loop. The company aims to differentiate itself by offering a fully integrated, end-to-end architecture that helps businesses relate and connect with their customers. inQuba's platform is designed to be easy to use for both end users and developers, with embedded BI capabilities and interoperability with other systems like Salesforce.com. The company has a strong partnership with TIBCO, utilizing TIBCO BusinessWorks, TIBCO Spotfire, and TIBCO Jaspersoft to enhance their platform's functionality. Read More
Solution	inQuba decided to leverage best-of-breed components to quickly develop their end-to-end architecture. Single Sign-on was critical for ease of use, and embedded BI capabilities were needed for data visualization and reporting. The solution also required interoperability with other systems, APIs, and third-party products like Salesforce.com. The partnership with TIBCO was instrumental, using TIBCO BusinessWorks for data integration, TIBCO Spotfire for analytics, and TIBCO Jaspersoft for embedded BI and reporting. This combination allowed inQuba to create a robust, user-friendly platform that could efficiently distribute compelling data visualization reports across the enterprise. Read More Log in to view content
Contents

Technology Category

Application Infrastructure & Middleware - Data Visualization

Analytics & Modeling - Predictive Analytics

Application Infrastructure & Middleware - API Integration & Management

Applicable Industries

Telecommunications

Software

Applicable Functions

Business Operation

Services

System Integration

Software Design & Engineering Services

Challenge

Our customer experience (CX) orchestration platform gives clients four capabilities: listening to the voice of the customer, learning what customers are saying, sharing that information internally, and engaging with the customer to close the loop. Competing on price and products will eventually run its course, making customer experience a significant strategic differentiator. The ability to relate and connect with customers is crucial. We saw a market opportunity for a single, fully integrated, end-to-end architecture providing these capabilities.

About Customer

inQuba is a company specializing in customer experience (CX) orchestration platforms. Their platform provides clients with the ability to listen to customer feedback, learn from it, share insights internally, and engage with customers to close the loop. The company aims to differentiate itself by offering a fully integrated, end-to-end architecture that helps businesses relate and connect with their customers. inQuba's platform is designed to be easy to use for both end users and developers, with embedded BI capabilities and interoperability with other systems like Salesforce.com. The company has a strong partnership with TIBCO, utilizing TIBCO BusinessWorks, TIBCO Spotfire, and TIBCO Jaspersoft to enhance their platform's functionality.

Solution

inQuba decided to leverage best-of-breed components to quickly develop their end-to-end architecture. Single Sign-on was critical for ease of use, and embedded BI capabilities were needed for data visualization and reporting. The solution also required interoperability with other systems, APIs, and third-party products like Salesforce.com. The partnership with TIBCO was instrumental, using TIBCO BusinessWorks for data integration, TIBCO Spotfire for analytics, and TIBCO Jaspersoft for embedded BI and reporting. This combination allowed inQuba to create a robust, user-friendly platform that could efficiently distribute compelling data visualization reports across the enterprise.

Impact #1	inQuba's platform provides clear differentiators by anchoring all captured data in the context of the customer's journey, allowing for personalized interactions.
Impact #2	The end-to-end integration with Single Sign-on enables users to securely and seamlessly navigate between modules, enhancing their understanding of customer relationships.
Impact #3	The platform's functionality allows clients to gather feedback and take action to drive and improve performance, supported by TIBCO products.

Impact #1

inQuba's platform provides clear differentiators by anchoring all captured data in the context of the customer's journey, allowing for personalized interactions.

Impact #2

The end-to-end integration with Single Sign-on enables users to securely and seamlessly navigate between modules, enhancing their understanding of customer relationships.

Impact #3

The platform's functionality allows clients to gather feedback and take action to drive and improve performance, supported by TIBCO products.

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Overview

inQuba Delivers Context for Enhanced Customer Experience

Operational Impact