Google
Case Studies
Google Analytics 360 and BigQuery improve efficiency and insights for Skyscanner
Overview
Google Analytics 360 and BigQuery improve efficiency and insights for SkyscannerGoogle |
Analytics & Modeling - Big Data Analytics Analytics & Modeling - Real Time Analytics | |
Sales & Marketing Business Operation | |
Real-Time Location System (RTLS) Predictive Quality Analytics | |
Data Science Services | |
Operational Impact
Accelerated workflow | |
Deeper insights more quickly | |
Improved conversion rates on smartphones and tablets | |
Quantitative Benefit
Improved conversion rates by 30-40% on smartphones and tablets in the last six months | |