Information Builders
Case Studies
Columbus Zoo and Aquarium Gains Consolidated View of Business Operations
Overview
Columbus Zoo and Aquarium Gains Consolidated View of Business OperationsInformation Builders |
Analytics & Modeling - Big Data Analytics Analytics & Modeling - Real Time Analytics | |
Education | |
Business Operation Sales & Marketing | |
Predictive Quality Analytics Real-Time Location System (RTLS) | |
Data Science Services System Integration | |
Operational Impact
New BI system empowers the staff to improve the experience for guests and be more fiscally responsible to donors. | |
The zoo pushes PDF reports to smartphones using WebFOCUS ReportCaster. These colorful reports, generated daily, track ticket sales, attendance, and the success of permanent and temporary exhibits. | |
WebFOCUS helps them determine how much revenue to attribute to individual promotional activities, and to predict cumulative results at end of the month, quarter, and year. | |