Information Builders Case Studies CDS Global Publishes Online Reporting Solutions

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	CDS Global Publishes Online Reporting Solutions Information Builders

CDS Global Publishes Online Reporting Solutions

Information Builders

Technology Category	Analytics & Modeling - Real Time Analytics Application Infrastructure & Middleware - Data Exchange & Integration
Applicable Functions	Business Operation
Use Cases	Predictive Quality Analytics Real-Time Location System (RTLS)
Services	Software Design & Engineering Services System Integration
Challenge	CDS Global, a leading provider of outsourced business solutions to publishers, direct marketers, and other types of businesses, faced the challenge of duplicating the capabilities of a robust reporting environment in a software as a service (SaaS) offering. The goal was to enable media and consumer product clients to securely access, analyze, and visualize circulation, fulfillment, and order management data via the Internet. The company wanted to improve its existing reports to enable publishers to make fast, knowledgeable decisions and manage their businesses more efficiently. The need was to provide clients with an easy-to-use, web-based reporting solution that could give them a clear view of their business metrics, for example, with charts and graphs. Read More
About Customer	CDS Global is a leading provider of outsourced business solutions to publishers, direct marketers, and other types of businesses. The company is owned by Hearst Corporation and offers robust and innovative circulation management reports to its publishing clients. Business users at nearly 150 publishers – including Reader’s Digest, Condé Nast, Rodale, Meredith, and American Media, Inc., depend on CDS Global for business solutions for e-commerce, payment processing, marketing, order management, and fulfillment. By maximizing the value of data, CDS Global helps its clients interact with their customers, enhancing its clients’ bottom lines. Read More
Solution	CDS Global decided to replace its existing reporting environment with Information Builders’ WebFOCUS business intelligence (BI) platform. It used the BI software to create a software as a service (SaaS) application called InFOCUS Circ+ that lets authorized users access circulation and fulfillment information through Active Technology reports and web-based reporting dashboards. The BI team used WebFOCUS to devise a lightweight model that increased ease of use for customers. Clients simply click on tabs to navigate from one domain to the next. For example, the Net Subscription report presents circulation data that incorporates graphs and charts. Because all of the data is stored in one cohesive data mart, clients now have the ability to create sophisticated cross-title reports, selecting various publications and specifying a date range. Embedded hyperlink drill downs also let people see the details behind the summaries simply by hovering the cursor over a data point. Read More Log in to view content
Contents

Technology Category

Analytics & Modeling - Real Time Analytics

Application Infrastructure & Middleware - Data Exchange & Integration

Applicable Functions

Business Operation

Use Cases

Predictive Quality Analytics

Real-Time Location System (RTLS)

Services

Software Design & Engineering Services

System Integration

Challenge

CDS Global, a leading provider of outsourced business solutions to publishers, direct marketers, and other types of businesses, faced the challenge of duplicating the capabilities of a robust reporting environment in a software as a service (SaaS) offering. The goal was to enable media and consumer product clients to securely access, analyze, and visualize circulation, fulfillment, and order management data via the Internet. The company wanted to improve its existing reports to enable publishers to make fast, knowledgeable decisions and manage their businesses more efficiently. The need was to provide clients with an easy-to-use, web-based reporting solution that could give them a clear view of their business metrics, for example, with charts and graphs.

About Customer

CDS Global is a leading provider of outsourced business solutions to publishers, direct marketers, and other types of businesses. The company is owned by Hearst Corporation and offers robust and innovative circulation management reports to its publishing clients. Business users at nearly 150 publishers – including Reader’s Digest, Condé Nast, Rodale, Meredith, and American Media, Inc., depend on CDS Global for business solutions for e-commerce, payment processing, marketing, order management, and fulfillment. By maximizing the value of data, CDS Global helps its clients interact with their customers, enhancing its clients’ bottom lines.

Solution

CDS Global decided to replace its existing reporting environment with Information Builders’ WebFOCUS business intelligence (BI) platform. It used the BI software to create a software as a service (SaaS) application called InFOCUS Circ+ that lets authorized users access circulation and fulfillment information through Active Technology reports and web-based reporting dashboards. The BI team used WebFOCUS to devise a lightweight model that increased ease of use for customers. Clients simply click on tabs to navigate from one domain to the next. For example, the Net Subscription report presents circulation data that incorporates graphs and charts. Because all of the data is stored in one cohesive data mart, clients now have the ability to create sophisticated cross-title reports, selecting various publications and specifying a date range. Embedded hyperlink drill downs also let people see the details behind the summaries simply by hovering the cursor over a data point.

Impact #1	Hundreds of people within the publishing industry can analyze and display comprehensive year-over-year data, summarize reports by date, and generate charts and graphs to visualize the data in pictorial formats.
Impact #2	Clients have the ability to create sophisticated cross-title reports, selecting various publications and specifying a date range.
Impact #3	Embedded hyperlink drill downs let people see the details behind the summaries simply by hovering the cursor over a data point.

Impact #1

Hundreds of people within the publishing industry can analyze and display comprehensive year-over-year data, summarize reports by date, and generate charts and graphs to visualize the data in pictorial formats.

Impact #2

Clients have the ability to create sophisticated cross-title reports, selecting various publications and specifying a date range.

Impact #3

Embedded hyperlink drill downs let people see the details behind the summaries simply by hovering the cursor over a data point.

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Overview

CDS Global Publishes Online Reporting Solutions

Operational Impact