CDNetworks Case Studies Agent Provocateur Halves Website Loading Times Globally with CDNetworks

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	Agent Provocateur Halves Website Loading Times Globally with CDNetworks CDNetworks

Agent Provocateur Halves Website Loading Times Globally with CDNetworks

CDNetworks

Technology Category	Infrastructure as a Service (IaaS) - Cloud Computing Infrastructure as a Service (IaaS) - Cloud Storage Services
Applicable Industries	Retail
Applicable Functions	Business Operation Sales & Marketing
Use Cases	Retail Store Automation Supply Chain Visibility
Services	Cloud Planning, Design & Implementation Services System Integration
Challenge	Agent Provocateur, a premium British lingerie retailer, was facing a challenge with its global online footprint. As the company expanded, site latency became an issue, particularly for customers outside the UK, including those in the US, China, and Australia. Localized webpages were taking too long to load, a problem that was exacerbated during peak shopping times and sales. The company realized that to attract new customers and grow in its key target markets, it needed to ensure that it wasn’t compromising on its website performance. Deploying multiple locally hosted sites would be too complicated and require significant resources, leading the company to decide that a content delivery network partner would provide the best solution. Read More
About Customer	Founded in 1994, Agent Provocateur is a premium British lingerie retailer with over 60 stores in 13 countries, including Italy, Spain, USA, Russia, Kuwait, and China. The company is known for its luxury underwear, but it also sells sleepwear, hosiery, swimwear, clothes, and accessories. More recently, it expanded to include a fragrance line plus a selection of beauty products and cosmetics. Despite being a global brand, Agent Provocateur’s operations are UK based, which made it difficult to provide customers around the world with a consistent online shopping experience. Read More
Solution	After reviewing a number of solutions from key competitors, Agent Provocateur chose CDNetworks’ Content Acceleration, Dynamic Web Acceleration, Cloud Storage, and Cloud DNS services to run multiple sites globally from a single location. The company offloaded 80% of the website content to CDNetworks to accelerate website performance globally. By delivering images from edge servers across various locations, the website load times were more than halved. The service also ensures website availability by minimizing the risk of disruption and downtime. CDNetworks is also well-positioned to help Agent Provocateur break into the Chinese market, with the China Acceleration solution. This includes a robust content distribution infrastructure across 25 PoPs in mainland China, and the British lingerie retailer will also benefit from CDNetworks’ vast experience and strong knowledge of the local market, including strict content regulations. Read More Log in to view content
Contents

Technology Category

Infrastructure as a Service (IaaS) - Cloud Computing

Infrastructure as a Service (IaaS) - Cloud Storage Services

Applicable Industries

Retail

Applicable Functions

Business Operation

Sales & Marketing

Use Cases

Retail Store Automation

Supply Chain Visibility

Services

Cloud Planning, Design & Implementation Services

System Integration

Challenge

Agent Provocateur, a premium British lingerie retailer, was facing a challenge with its global online footprint. As the company expanded, site latency became an issue, particularly for customers outside the UK, including those in the US, China, and Australia. Localized webpages were taking too long to load, a problem that was exacerbated during peak shopping times and sales. The company realized that to attract new customers and grow in its key target markets, it needed to ensure that it wasn’t compromising on its website performance. Deploying multiple locally hosted sites would be too complicated and require significant resources, leading the company to decide that a content delivery network partner would provide the best solution.

About Customer

Founded in 1994, Agent Provocateur is a premium British lingerie retailer with over 60 stores in 13 countries, including Italy, Spain, USA, Russia, Kuwait, and China. The company is known for its luxury underwear, but it also sells sleepwear, hosiery, swimwear, clothes, and accessories. More recently, it expanded to include a fragrance line plus a selection of beauty products and cosmetics. Despite being a global brand, Agent Provocateur’s operations are UK based, which made it difficult to provide customers around the world with a consistent online shopping experience.

Solution

After reviewing a number of solutions from key competitors, Agent Provocateur chose CDNetworks’ Content Acceleration, Dynamic Web Acceleration, Cloud Storage, and Cloud DNS services to run multiple sites globally from a single location. The company offloaded 80% of the website content to CDNetworks to accelerate website performance globally. By delivering images from edge servers across various locations, the website load times were more than halved. The service also ensures website availability by minimizing the risk of disruption and downtime. CDNetworks is also well-positioned to help Agent Provocateur break into the Chinese market, with the China Acceleration solution. This includes a robust content distribution infrastructure across 25 PoPs in mainland China, and the British lingerie retailer will also benefit from CDNetworks’ vast experience and strong knowledge of the local market, including strict content regulations.

Impact #1	Agent Provocateur has offloaded 80% of the website content to CDNetworks, to accelerate website performance globally.
Impact #2	By delivering images from edge servers across various locations, the website load times have been more than halved.
Impact #3	The service ensures website availability by minimizing the risk of disruption and downtime.

Impact #1

Agent Provocateur has offloaded 80% of the website content to CDNetworks, to accelerate website performance globally.

Impact #2

By delivering images from edge servers across various locations, the website load times have been more than halved.

Impact #3

The service ensures website availability by minimizing the risk of disruption and downtime.

Benefit #1	Website load times have been more than halved to an average 4 seconds
Benefit #2	Offloaded 80% of the website content to CDNetworks

Benefit #1

Website load times have been more than halved to an average 4 seconds

Benefit #2

Offloaded 80% of the website content to CDNetworks

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Overview

Agent Provocateur Halves Website Loading Times Globally with CDNetworks

Operational Impact

Quantitative Benefit