Vonage Case Studies Zenly Enhances User Verification and Boosts Global Reach with Vonage Verify API

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	Zenly Enhances User Verification and Boosts Global Reach with Vonage Verify API Vonage

Zenly Enhances User Verification and Boosts Global Reach with Vonage Verify API

Vonage

Technology Category	Networks & Connectivity - Gateways Robots - Wheeled Robots
Applicable Industries	Telecommunications Transportation
Applicable Functions	Logistics & Transportation Quality Assurance
Use Cases	Real-Time Location System (RTLS) Speech Recognition
Services	System Integration
Challenge	Zenly, a location-sharing mobile app, was facing a critical business issue due to the inability to reach users effectively. The company had implemented several SMS vendors to complement their home-grown user verification process, but many users never received a PIN code. This inability to verify their phone number to access the app prevented users from inviting their friends, thus hindering the growth of the Zenly user base. The situation was causing an increase in engineering resources, poor message delivery, lack of analytics, a friction-riddled user experience, and low conversion rates. Zenly needed a solution that could provide a seamless user verification and app installation process, while also ensuring compliance with regional regulations and facilitating an expedited user response. Read More
About Customer	Zenly is a mobile application available on iOS and Android platforms that enables users to locate their friends or family members on a map in real time. The company's mission is to make location sharing a joyful, ubiquitous, and actionable experience for everyone. Zenly has ambitious growth goals, aiming to serve one billion users. To achieve this, they needed a reliable and efficient way to tie a new registrant’s phone number to their Zenly account, which was a critical factor in expanding their user base. Read More
Solution	Zenly partnered with Vonage for its Verify user authentication API to address their challenges. The Verify API builds on the strengths of Vonage's global reach and cloud-based SMS and Voice APIs. With this solution, Zenly was able to send text messages with PIN codes for the recipient to enter, automatically changing the message language to the end user’s location. The solution also ensured compliance with all regional regulations associated with the end user’s destination country. If the Verify API detected that the user had not entered the PIN within two minutes, the user was automatically resent the PIN code via a voice call in the appropriate language, enabling them to verify their mobile number in the Zenly app. This solution significantly improved the user verification process and boosted the app's global reach. Read More Log in to view content
Contents

Technology Category

Networks & Connectivity - Gateways

Robots - Wheeled Robots

Applicable Industries

Telecommunications

Transportation

Applicable Functions

Logistics & Transportation

Quality Assurance

Use Cases

Real-Time Location System (RTLS)

Speech Recognition

Services

System Integration

Challenge

Zenly, a location-sharing mobile app, was facing a critical business issue due to the inability to reach users effectively. The company had implemented several SMS vendors to complement their home-grown user verification process, but many users never received a PIN code. This inability to verify their phone number to access the app prevented users from inviting their friends, thus hindering the growth of the Zenly user base. The situation was causing an increase in engineering resources, poor message delivery, lack of analytics, a friction-riddled user experience, and low conversion rates. Zenly needed a solution that could provide a seamless user verification and app installation process, while also ensuring compliance with regional regulations and facilitating an expedited user response.

About Customer

Zenly is a mobile application available on iOS and Android platforms that enables users to locate their friends or family members on a map in real time. The company's mission is to make location sharing a joyful, ubiquitous, and actionable experience for everyone. Zenly has ambitious growth goals, aiming to serve one billion users. To achieve this, they needed a reliable and efficient way to tie a new registrant’s phone number to their Zenly account, which was a critical factor in expanding their user base.

Solution

Zenly partnered with Vonage for its Verify user authentication API to address their challenges. The Verify API builds on the strengths of Vonage's global reach and cloud-based SMS and Voice APIs. With this solution, Zenly was able to send text messages with PIN codes for the recipient to enter, automatically changing the message language to the end user’s location. The solution also ensured compliance with all regional regulations associated with the end user’s destination country. If the Verify API detected that the user had not entered the PIN within two minutes, the user was automatically resent the PIN code via a voice call in the appropriate language, enabling them to verify their mobile number in the Zenly app. This solution significantly improved the user verification process and boosted the app's global reach.

Impact #1	The implementation of Vonage's Verify API significantly improved Zenly's user verification process. The solution not only enhanced the user experience by providing a seamless verification and app installation process, but also ensured compliance with regional regulations. The automatic language change feature based on the end user's location and the automatic resend of the PIN code via a voice call if not entered within two minutes expedited the user response. Moreover, the solution's global reach and adaptive routing capabilities enabled Zenly to substantially increase successful app installations, thereby boosting their global reach and contributing to their ambitious growth goals.

Impact #1

The implementation of Vonage's Verify API significantly improved Zenly's user verification process. The solution not only enhanced the user experience by providing a seamless verification and app installation process, but also ensured compliance with regional regulations. The automatic language change feature based on the end user's location and the automatic resend of the PIN code via a voice call if not entered within two minutes expedited the user response. Moreover, the solution's global reach and adaptive routing capabilities enabled Zenly to substantially increase successful app installations, thereby boosting their global reach and contributing to their ambitious growth goals.

Benefit #1	Successfully activated users in over 180 countries
Benefit #2	Launched app with over one million users
Benefit #3	Achieved a 27% increase in global reach

Benefit #1

Successfully activated users in over 180 countries

Benefit #2

Launched app with over one million users

Benefit #3

Achieved a 27% increase in global reach

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Overview

Zenly Enhances User Verification and Boosts Global Reach with Vonage Verify API

Operational Impact

Quantitative Benefit