PubNub Case Studies Yellow Leverages PubNub to Build Engaging, High-Performance Family App

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	Yellow Leverages PubNub to Build Engaging, High-Performance Family App PubNub

Yellow Leverages PubNub to Build Engaging, High-Performance Family App

PubNub

Technology Category	Analytics & Modeling - Real Time Analytics Robots - Wheeled Robots
Applicable Industries	Cement Construction & Infrastructure
Applicable Functions	Product Research & Development
Use Cases	Construction Management Real-Time Location System (RTLS)
Services	System Integration
Challenge	Yellow, a technology company that builds web and mobile applications, was tasked with creating Famlicious, a secure family messaging, photo, and timeline sharing app for iOS and Android. The goal was to connect families worldwide through a safe and stable communication platform. The challenge was to deliver a sophisticated app with real-time chat functionality and a fast, synchronized experience for content sharing features like the family timeline. The app also had to be secure, protecting the private and sensitive content shared between family members. All these features had to perform seamlessly as the Famlicious user base continues to grow, increasing the concurrent user engagement worldwide. The challenge was to ship a production-grade real-time application on schedule, without being limited by insufficiently scalable infrastructure. Read More
About Customer	Famlicious is a secure family messaging, photo, and timeline sharing app for iOS and Android. The app creates a trusted, private place for families to connect with one another through secure messaging, a real-time family timeline, and dynamic family trees. The goal of Famlicious is to connect the world’s families by enabling a safe and stable communication platform for all members of a family. Security and reliable inside real-time interactivity between every connected family member is mission-critical to the Famlicious app. As the user base of Famlicious continues to grow, the app needs to continue to perform seamlessly, increasing the concurrent user engagement worldwide. Read More
Solution	Yellow had to decide whether to utilize a hosted service like PubNub, or build a custom solution in-house. Building the chat functionality and real-time infrastructure in-house would require a significant amount of development work and a large internationally distributed infrastructure. Yellow chose to power the real-time chat using PubNub, specifically using PubNub ChatEngine, PubNub’s open and extensible chat framework. ChatEngine accelerates chat development with pre-built chat components and runs on the PubNub Data Stream Network, solving the infrastructure challenge. With SDKs for Android and iOS, as well as reliable backend infrastructure, ChatEngine fit the bill to deliver the cross-platform real-time app. Yellow was able to integrate a ready-made chat framework that provided all the necessary functionality and worked beautifully for both iOS and Android. Read More Log in to view content
Contents

Technology Category

Analytics & Modeling - Real Time Analytics

Robots - Wheeled Robots

Applicable Industries

Cement

Construction & Infrastructure

Applicable Functions

Product Research & Development

Use Cases

Construction Management

Real-Time Location System (RTLS)

Services

System Integration

Challenge

Yellow, a technology company that builds web and mobile applications, was tasked with creating Famlicious, a secure family messaging, photo, and timeline sharing app for iOS and Android. The goal was to connect families worldwide through a safe and stable communication platform. The challenge was to deliver a sophisticated app with real-time chat functionality and a fast, synchronized experience for content sharing features like the family timeline. The app also had to be secure, protecting the private and sensitive content shared between family members. All these features had to perform seamlessly as the Famlicious user base continues to grow, increasing the concurrent user engagement worldwide. The challenge was to ship a production-grade real-time application on schedule, without being limited by insufficiently scalable infrastructure.

About Customer

Famlicious is a secure family messaging, photo, and timeline sharing app for iOS and Android. The app creates a trusted, private place for families to connect with one another through secure messaging, a real-time family timeline, and dynamic family trees. The goal of Famlicious is to connect the world’s families by enabling a safe and stable communication platform for all members of a family. Security and reliable inside real-time interactivity between every connected family member is mission-critical to the Famlicious app. As the user base of Famlicious continues to grow, the app needs to continue to perform seamlessly, increasing the concurrent user engagement worldwide.

Solution

Yellow had to decide whether to utilize a hosted service like PubNub, or build a custom solution in-house. Building the chat functionality and real-time infrastructure in-house would require a significant amount of development work and a large internationally distributed infrastructure. Yellow chose to power the real-time chat using PubNub, specifically using PubNub ChatEngine, PubNub’s open and extensible chat framework. ChatEngine accelerates chat development with pre-built chat components and runs on the PubNub Data Stream Network, solving the infrastructure challenge. With SDKs for Android and iOS, as well as reliable backend infrastructure, ChatEngine fit the bill to deliver the cross-platform real-time app. Yellow was able to integrate a ready-made chat framework that provided all the necessary functionality and worked beautifully for both iOS and Android.

Impact #1	Using ChatEngine, Yellow was able to deliver a reliable, production-grade mobile app for iOS and Android on time. The mobile app is scalable as the Famlicious user base grows, without having to worry about the backend infrastructure. The app protects the sensitive and private content users share. Because PubNub is extensible by design, Yellow can respond to audience demands by adding new interactive features to the application (like integration of StickerBox) and be confident that PubNub will deliver the reliability required as more families discover and fall in love with the app. Yellow can focus on building products their clients and their customers will love, without devoting tons of headcount and resources to building infrastructure and security.

Impact #1

Using ChatEngine, Yellow was able to deliver a reliable, production-grade mobile app for iOS and Android on time. The mobile app is scalable as the Famlicious user base grows, without having to worry about the backend infrastructure. The app protects the sensitive and private content users share. Because PubNub is extensible by design, Yellow can respond to audience demands by adding new interactive features to the application (like integration of StickerBox) and be confident that PubNub will deliver the reliability required as more families discover and fall in love with the app. Yellow can focus on building products their clients and their customers will love, without devoting tons of headcount and resources to building infrastructure and security.

Benefit #1	Yellow was able to deliver Famlicious on-time and get to market fast.
Benefit #2	Yellow saved substantial resources in development headcount and backend infrastructure engineering.
Benefit #3	PubNub’s globally-distributed infrastructure delivers a reliable experience for global users.

Benefit #1

Yellow was able to deliver Famlicious on-time and get to market fast.

Benefit #2

Yellow saved substantial resources in development headcount and backend infrastructure engineering.

Benefit #3

PubNub’s globally-distributed infrastructure delivers a reliable experience for global users.

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Overview

Yellow Leverages PubNub to Build Engaging, High-Performance Family App

Operational Impact

Quantitative Benefit