Marfeel
Case Studies
Xperia Blog's Mobile Site Transformation with Marfeel
Overview
Xperia Blog's Mobile Site Transformation with MarfeelMarfeel |
Platform as a Service (PaaS) - Connectivity Platforms | |
Telecommunications | |
Business Operation Sales & Marketing | |
Remote Collaboration Search & Rescue | |
Cloud Planning, Design & Implementation Services Software Design & Engineering Services | |
Operational Impact
Xperia Blog now has a dynamic mobile website that is responsive, adaptive, and updates over time, addressing new developments in Mobile and optimizing its monetization efforts. | |
The new mobile website is mobile-adaptive, native, and monetization-driven, taking user experience into consideration and driving deeper engagement. | |
Marfeel's proprietary technology is used to continually analyze and optimize data, ensuring a better presentation and layout of content, while substantially increasing revenues. | |
Quantitative Benefit
Xperia Blog is now reaching close to 700,000 mobile readers a month, a 5x increase in traffic. | |
Number of Session Page Views has increased by 300%. | |
Bounce Rate has decreased by 35%. | |