Via Case Studies WeGo: Transforming Public Transit in Gainesville/Hall County, Georgia

Edit This Case Study Record

	WeGo: Transforming Public Transit in Gainesville/Hall County, Georgia Via

WeGo: Transforming Public Transit in Gainesville/Hall County, Georgia

Via

Technology Category	Robots - Wheeled Robots
Applicable Industries	Automotive Telecommunications
Use Cases	Public Transportation Management
Challenge	Gainesville, Georgia, located in the foothills of the Blue Ridge Mountains, is a region where public transit is essential yet inconvenient. The area's bus stops are not centrally located, leading to long walks and low ridership. This situation is particularly challenging for residents who are not as mobile due to age or physical ability. Furthermore, a significant number of residents do not own a vehicle, making them heavily reliant on public transit. The existing fixed routes were underperforming, and the lack of a modern, convenient system was a significant issue for the community. Read More
About Customer	The customers in this case study are the residents of Gainesville and greater Hall County, Georgia. This region, nestled in the foothills of the Blue Ridge Mountains, is primarily rural. The residents include individuals who are not as mobile due to age or physical ability, and a significant number of residents who do not own a vehicle. These residents heavily rely on public transit for their commuting needs. However, the inconvenience of the existing public transit system, characterized by non-centrally located bus stops and underperforming fixed routes, posed significant challenges for these residents. Read More
Solution	In December 2020, Via, a transportation network company, partnered with Gainesville and Hall County to launch an on-demand service. This innovative solution replaced three underperforming fixed routes in Gainesville with pickups and dropoffs anywhere within the city. This change significantly boosted accessibility and convenience for the residents. Additionally, the introduction of a mobile app has attracted younger riders, further increasing the ridership. The service is set to expand farther into Hall County soon, and a pre-scheduled offering will replace an outdated dial-a-ride service, further enhancing the public transit system in the region. Read More Log in to view content
Contents

Technology Category

Robots - Wheeled Robots

Applicable Industries

Automotive

Telecommunications

Use Cases

Public Transportation Management

Challenge

Gainesville, Georgia, located in the foothills of the Blue Ridge Mountains, is a region where public transit is essential yet inconvenient. The area's bus stops are not centrally located, leading to long walks and low ridership. This situation is particularly challenging for residents who are not as mobile due to age or physical ability. Furthermore, a significant number of residents do not own a vehicle, making them heavily reliant on public transit. The existing fixed routes were underperforming, and the lack of a modern, convenient system was a significant issue for the community.

About Customer

The customers in this case study are the residents of Gainesville and greater Hall County, Georgia. This region, nestled in the foothills of the Blue Ridge Mountains, is primarily rural. The residents include individuals who are not as mobile due to age or physical ability, and a significant number of residents who do not own a vehicle. These residents heavily rely on public transit for their commuting needs. However, the inconvenience of the existing public transit system, characterized by non-centrally located bus stops and underperforming fixed routes, posed significant challenges for these residents.

Solution

In December 2020, Via, a transportation network company, partnered with Gainesville and Hall County to launch an on-demand service. This innovative solution replaced three underperforming fixed routes in Gainesville with pickups and dropoffs anywhere within the city. This change significantly boosted accessibility and convenience for the residents. Additionally, the introduction of a mobile app has attracted younger riders, further increasing the ridership. The service is set to expand farther into Hall County soon, and a pre-scheduled offering will replace an outdated dial-a-ride service, further enhancing the public transit system in the region.

Impact #1	The operational results of the solution implemented by Via have been transformative for the public transit system in Gainesville and Hall County. The on-demand service has significantly improved accessibility and convenience for the residents, eliminating the need for long walks to bus stops and increasing ridership. The introduction of a mobile app has modernized the system, attracting younger riders and making the service more user-friendly. The upcoming expansion of the service into Hall County and the replacement of the outdated dial-a-ride service with a pre-scheduled offering will further enhance the public transit system in the region.

Impact #1

The operational results of the solution implemented by Via have been transformative for the public transit system in Gainesville and Hall County. The on-demand service has significantly improved accessibility and convenience for the residents, eliminating the need for long walks to bus stops and increasing ridership. The introduction of a mobile app has modernized the system, attracting younger riders and making the service more user-friendly. The upcoming expansion of the service into Hall County and the replacement of the outdated dial-a-ride service with a pre-scheduled offering will further enhance the public transit system in the region.

Download PDF Version

Overview

WeGo: Transforming Public Transit in Gainesville/Hall County, Georgia

Operational Impact