Kuebix Case Studies VPSI Strengthens Their Supply Chain with the Help of Kuebix TMS
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VPSI Strengthens Their Supply Chain with the Help of Kuebix TMS

Kuebix
Functional Applications - Transportation Management Systems (TMS)
Agriculture
Logistics & Transportation
Sales & Marketing
Fleet Management
Supply Chain Visibility
System Integration
Veterinary and Poultry Supply, Inc. (VPSI) has been a family-owned business for 60 years, distributing a wide variety of animal health and nutritional products. As their business began to expand regionally, they faced the challenge of managing new carrier relationships and an increased number of orders. Previously, VPSI relied on their sales team to hand-deliver the majority of their products to customers. However, as the business grew beyond the sales team’s ability to hand-deliver all orders, VPSI needed a solution to manage these new relationships, free up time for the sales team, and ensure customer satisfaction.
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Veterinary and Poultry Supply, Inc. (VPSI) is a family-owned and operated business that has been in operation for 60 years. The company is headquartered in Goshen, IN, with branches throughout the Midwest. VPSI distributes a wide variety of animal health and nutritional products for poultry, cattle, swine, horses, sheep, goats, deer, and even small animals. The company places a heavy emphasis on customer service and has recently expanded its business regionally. One of their key products is the Premium Orange Label Calf Milk Replacer.
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To manage their growing business and maintain their high level of customer service, VPSI turned to Kuebix TMS. This transportation management system allowed VPSI to connect with carriers, compare rates, and book shipments, revolutionizing their logistics processes. The implementation of Kuebix TMS was well-received by the VPSI team, with Sales Support & Customer Service representative Thad Stuteville praising the support and usability of the platform. Branch Manager Melinda Burton, a daily user of Kuebix TMS, has been able to leverage the system to manage the increased number of orders coming in from across the Midwest and beyond.
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VPSI was able to manage new carrier relationships and an increased number of orders.
The sales team was freed up from hand-delivering all orders, allowing them to focus on other tasks.
VPSI was able to maintain their high level of customer service even as their business expanded.
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