Domo Case Studies Using Domo to gain a competitive edge in professional services

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	Using Domo to gain a competitive edge in professional services Domo

Using Domo to gain a competitive edge in professional services

Domo

Technology Category	Analytics & Modeling - Real Time Analytics
Applicable Industries	Professional Service
Applicable Functions	Sales & Marketing Business Operation
Use Cases	Predictive Quality Analytics Demand Planning & Forecasting
Services	Data Science Services
Challenge	Weitz & Luxenberg, a legal services firm, was in need of a business intelligence solution that could deliver more than just data. They needed a solution that could easily fix and connect data, provide self-service for users, offer an easy-to-use interface, integrate data sources without limitations, and turn data into actionable insights. They were looking for a solution that could help them make data-driven decisions, identify bottlenecks, and determine the most effective means of customer acquisition. They also faced challenges with disparate systems and ineffective communication with partner law firms. Read More
About Customer	Weitz & Luxenberg is a legal services firm with 450 employees and around 225 Domo users. The firm has been in business for over 30 years. They spend significant amounts on marketing, customer acquisition, and building up referral relationships. They were looking for a business intelligence solution that could help them make data-driven decisions, identify bottlenecks, and determine the most effective means of customer acquisition. They also faced challenges with disparate systems and ineffective communication with partner law firms. Read More
Solution	Weitz & Luxenberg chose Domo as their business intelligence solution. Domo met all their requirements and was rolled out company-wide. The firm uses Domo across the entire business, including marketing, client management, and reporting. In marketing, a comprehensive dashboard replaced Excel-based lead reports, improving marketing effectiveness and expanding multi-channel communications. In client management, Domo's comprehensive connections enabled 'exception reporting', allowing the firm to track and calculate risk along each step of a case and manage 'exceptions' through automated alerts. In reporting, Domo enabled the firm to predict profitability based on historical trends. Read More Log in to view content
Contents

Technology Category

Analytics & Modeling - Real Time Analytics

Applicable Industries

Professional Service

Applicable Functions

Sales & Marketing

Business Operation

Use Cases

Predictive Quality Analytics

Demand Planning & Forecasting

Services

Data Science Services

Challenge

Weitz & Luxenberg, a legal services firm, was in need of a business intelligence solution that could deliver more than just data. They needed a solution that could easily fix and connect data, provide self-service for users, offer an easy-to-use interface, integrate data sources without limitations, and turn data into actionable insights. They were looking for a solution that could help them make data-driven decisions, identify bottlenecks, and determine the most effective means of customer acquisition. They also faced challenges with disparate systems and ineffective communication with partner law firms.

About Customer

Weitz & Luxenberg is a legal services firm with 450 employees and around 225 Domo users. The firm has been in business for over 30 years. They spend significant amounts on marketing, customer acquisition, and building up referral relationships. They were looking for a business intelligence solution that could help them make data-driven decisions, identify bottlenecks, and determine the most effective means of customer acquisition. They also faced challenges with disparate systems and ineffective communication with partner law firms.

Solution

Weitz & Luxenberg chose Domo as their business intelligence solution. Domo met all their requirements and was rolled out company-wide. The firm uses Domo across the entire business, including marketing, client management, and reporting. In marketing, a comprehensive dashboard replaced Excel-based lead reports, improving marketing effectiveness and expanding multi-channel communications. In client management, Domo's comprehensive connections enabled 'exception reporting', allowing the firm to track and calculate risk along each step of a case and manage 'exceptions' through automated alerts. In reporting, Domo enabled the firm to predict profitability based on historical trends.

Impact #1	Weitz & Luxenberg now has a comprehensive marketing dashboard that has improved marketing effectiveness and expanded multi-channel communications.
Impact #2	The firm can now track and calculate risk along each step of a case and manage 'exceptions' through automated alerts, reducing the risk of things slipping through the cracks.
Impact #3	Domo has enabled the firm to predict profitability based on historical trends, providing detailed answers to questions about case velocity, improvements, and revenue.

Impact #1

Weitz & Luxenberg now has a comprehensive marketing dashboard that has improved marketing effectiveness and expanded multi-channel communications.

Impact #2

The firm can now track and calculate risk along each step of a case and manage 'exceptions' through automated alerts, reducing the risk of things slipping through the cracks.

Impact #3

Domo has enabled the firm to predict profitability based on historical trends, providing detailed answers to questions about case velocity, improvements, and revenue.

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Overview

Using Domo to gain a competitive edge in professional services

Operational Impact