Cloudflare Case Studies Udacity's Expansion into China with Cloudflare
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Udacity's Expansion into China with Cloudflare

Cloudflare
Infrastructure as a Service (IaaS) - Cloud Computing
Infrastructure as a Service (IaaS) - Cloud Storage Services
Education
Product Research & Development
Sales & Marketing
Cloud Planning, Design & Implementation Services
System Integration
Udacity, an online education company, aimed to penetrate the rapidly growing education market in China. However, they faced challenges due to strict internet regulations by the Chinese government and slow internet connections throughout the country. Their US-based content was difficult to access for Chinese customers, leading to frustration and potential loss of customers. The main issue was that the loading of assets from their classroom, hosted on Amazon Web Services (AWS), would take several minutes due to throttling of AWS CloudFront nodes to as little as 20Kbps.
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Udacity is an online education company that offers 'Nanodegree' educational programs. The company's mission is to make entry-level tech jobs more accessible to people around the world. Udacity's programs have been taken by students from hundreds of different countries, and some of these students have been hired by top tech companies including Google, Amazon, and Facebook. As part of their strategy to democratize education, Udacity aims to penetrate developing markets, with China being a prime target due to its deep cultural values of education and increasing private spending on education.
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To solve the challenge of slow asset load times, Udacity needed a Content Delivery Network (CDN) that had a presence in mainland China. They chose Cloudflare, which offers a Global CDN network with 20 points of presence (PoP’s) across mainland China through a strategic partnership with Baidu. By leveraging these mainland China PoP’s, Cloudflare offers the only globally integrated CDN with a China presence, dramatically increasing web performance and security for Udacity and their visitors across China. In addition to a global, scalable network, Udacity required control. Through Page Rules, Udacity has fine-grained control over their use of Cloudflare’s network and security services.
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Udacity achieved a two order of magnitude performance improvement with Cloudflare’s China CDN.
Engineers in Udacity’s Shanghai office saw asset load times that were as high as ten seconds drop to 500 milliseconds when they switched their site to Cloudflare.
Udacity was able to easily and quickly troubleshoot problems with their site using Page Rules.
Asset load times dropped from 10s to 0.5s thanks to Cloudflare’s China CDN.
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