Element Fleet Management Case Studies Transitioning to Electric Vehicles: A Case Study from Australia and New Zealand
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Transitioning to Electric Vehicles: A Case Study from Australia and New Zealand

Element Fleet Management
Functional Applications - Fleet Management Systems (FMS)
Robots - Autonomous Guided Vehicles (AGV)
Automotive
Cement
Fleet Management
Transportation Simulation
System Integration
Custom Fleet, a part of Element Fleet Management Corporation, has been operating in Australia and New Zealand for about 40 years, managing over 100,000 vehicles for more than 1000 of the largest corporates, including New Zealand Government fleets. The company has been actively involved in supporting clients in their transition to electric vehicles (EVs). The challenge lies in the fact that many organizations are keen on transitioning to EVs but are unsure about where to start or how to approach the transition. The transition process involves not just the selection of suitable EVs but also the installation of charging infrastructure, energy audits, and the management of charging transactions and costs. Furthermore, the company also needs to stay updated with the latest in emerging innovations and regulatory changes in the EV ecosystem.
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Custom Fleet's customers include more than 1000 of the largest corporates in Australia and New Zealand, including New Zealand Government fleets. The company has helped many of these clients transition to EVs across a variety of industries. One of the clients is The Warehouse Group (TWG), New Zealand’s leading retailer, which aimed to electrify 73 passenger vehicles out of its 240 vehicle fleet by the end of 2019. Custom Fleet coordinated vehicle deliveries, signage and telematics, and provided one consolidated invoice which includes costs associated with public charging and installation of charging equipment at some employee’s homes. The company also installed EV charging equipment at three different sites for Watercare Services Limited in Auckland and for Queenstown Lakes District Council.
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Custom Fleet has adopted a consultative approach to help clients transition to EVs, putting their business goals first. The company helps clients choose the right vehicle types that offer the most value while meeting their financial and environmental priorities. Custom Fleet has formed strategic partnerships with leaders in electricity generation, public charge point operators, and manufacturers of charging infrastructure. This allows the company to present a comprehensive, end-to-end solution that simplifies the transition process for clients. The company also offers sophisticated reporting tools to help clients track electricity use, overall fleet efficiency, and environmental impact. Custom Fleet recently launched the EV+ Program, which provides an end-to-end solution for electric vehicle fleet conversion. The program includes a comprehensive fleet analysis, facilitation of site inspections and energy audits, supply and installation of charging equipment, and a consolidated view of all charging transactions and costs.
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Custom Fleet's consultative approach and strategic partnerships have enabled the company to provide a comprehensive, end-to-end solution for clients transitioning to EVs. The company's EV+ Program has been instrumental in simplifying the transition process for clients, providing them with a comprehensive fleet analysis, facilitation of site inspections and energy audits, supply and installation of charging equipment, and a consolidated view of all charging transactions and costs. The company's efforts have not only helped clients transition to EVs but also stay updated with the latest in emerging innovations and regulatory changes in the EV ecosystem. Furthermore, the company's involvement in projects like the electrification of TWG's fleet and the installation of EV charging equipment for Watercare Services Limited and Queenstown Lakes District Council has provided valuable lessons that can be applied to future projects.
Helped The Warehouse Group (TWG) electrify 73 passenger vehicles out of its 240 vehicle fleet by the end of 2019.
Installed EV charging equipment at three different sites for Watercare Services Limited in Auckland and for Queenstown Lakes District Council, with each site accommodating between 5 to 15 chargers.
Managed over 100,000 vehicles for more than 1000 of the largest corporates in Australia and New Zealand.
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