Case Studies Transforming Sales and Operations Planning at Criterion
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Transforming Sales and Operations Planning at Criterion

Functional Applications - Enterprise Resource Planning Systems (ERP)
Chemicals
Business Operation
Sales & Marketing
Demand Planning & Forecasting
Supply Chain Visibility
System Integration
Criterion’s goal was to implement a planning and scheduling solution that eliminated legacy tools and transformed their Sales & Operations Planning (S&OP) process into a world-class operation. However, significant challenges within their supply chain and scheduling processes had to be addressed. Prior to the use of Aspen Plant Scheduler, site scheduling was onerous and time-consuming, so the scheduling time horizon was limited to less than three months. Prior to a rigorous S&OP process, demand was also not represented very far into the future. These factors combined to provide an inaccurate view of available capacity against which supply chain had to perform multiple, daily ad-hoc quote feasibility (Can we do it?) analyses, leading to occasional over-committed situations.
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Criterion Catalysts & Technologies (“Criterion”) is an international company that is a wholly owned subsidiary of Shell. They are the world’s largest supplier of hydroprocessing catalysts that supply process technologies and catalyst services for a wide range of refining applications such as hydrotreating, hydrocracking, hydrogenation and isomerisation. Criterion Catalysts has more than 50 years of experience developing, manufacturing, testing, marketing and servicing catalysts that are used in every type of hydroprocessing operation.
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Criterion Catalysts standardized on the planning and scheduling solutions from AspenTech to help address their challenges. Initially, power users of the legacy systems didn’t embrace the new solutions and ended up forming obstacles to adoption. However, the benefits of the new planning and scheduling software soon proliferated with the emergence of new “super users” - schedulers and planners that embraced the new technology and promoted its use. The ability to view a six-month or longer time horizon, in combination with the ability to easily modify schedules, were important factors to adoption. Now, schedulers “can’t imagine living without the planning and scheduling solutions from AspenTech.” These solutions currently model eight manufacturing sites, five third-party warehouses and twenty-one productions lines across North America, Europe and Asia.
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Rolling 12-month production schedule with view of demand, capacities and outages
Improved coverage of all customer demand, leading to higher customer service levels
Proactive identification of oversold situations and inventory problems
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