Domo Case Studies Torpedo7 Case Study
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Torpedo7 Case Study

Domo
Analytics & Modeling - Real Time Analytics
Application Infrastructure & Middleware - Data Exchange & Integration
Retail
Business Operation
Retail Store Automation
Supply Chain Visibility
Data Science Services
Torpedo7, a successful online retailer in New Zealand, was facing challenges with its data management. The company lacked reliable, up-to-date information, which was crucial for decision-making. The decision-makers within the company were unable to effectively communicate their data due to the lack of a suitable platform. Furthermore, they were constantly waiting on 'the data guys' to generate reports, which was a time-consuming process. The company was in need of a solution that could provide real-time updates and a collaborative platform for sharing data.
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Torpedo7 is a well-known online retailer based in New Zealand. The company was founded in 2004 and has since grown to become one of the most successful and widely recognized online retailers in the country. Torpedo7 offers a diverse range of products for adventure sports, including bike, snow, motocross, and fishing gear. The company is currently one of the fastest-growing technology companies in the Asia-Pacific region. Despite its success, Torpedo7 was facing challenges with data management and communication, which was hindering its decision-making process.
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To address its challenges, Torpedo7 implemented Domo, a business intelligence tool that provides real-time data visualization and business analytics. The solution included an executive dashboard with real-time updates, providing decision-makers with immediate access to the latest data. Domo also offered a collaborative, easy-to-use platform for sharing data, enabling better communication within the company. Furthermore, Domo simplified the report-generating process, making it accessible for any business user. This eliminated the need for 'the data guys' to generate reports, thereby saving time and resources.
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The implementation of Domo has transformed the way Torpedo7 operates. The company now has access to real-time information, which has shifted the mindset of its employees. They are now thinking proactively rather than reactively.
The communication within the company has also improved significantly. Domo's platform centers around people, fostering a tight community within the company. This, along with accurate data, has enabled the company to make correct and timely decisions.
The company has also seen a reduction in operational costs. With Domo, staff are only dealing with the tasks they need to be dealing with, which has increased efficiency and productivity.
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