Gong
Case Studies
Tinuiti's Revenue Growth through Gong's Cross-Selling Opportunities
Overview
Tinuiti's Revenue Growth through Gong's Cross-Selling OpportunitiesGong |
Cybersecurity & Privacy - Identity & Authentication Management Platform as a Service (PaaS) - Application Development Platforms | |
Education Electrical Grids | |
Sales & Marketing | |
Time Sensitive Networking | |
Training | |
Operational Impact
The implementation of Gong brought about significant operational improvements for Tinuiti. The platform saved time for Client Strategy leaders by allowing them to be 100% present during calls and not having to schedule a time to join other people’s calls. Managers no longer had to adjust schedules to attend every scheduled call. They could listen to important calls on their own time, leading to increased efficiency. The ability to listen to calls on the Gong app while on the plane en route to a sales pitch made the process more efficient and productive. Gong also played a significant role in coaching, helping the team understand what sets its top performers apart. The platform's analytics helped Tinuiti 'dive deeper' to understand better where to spend coaching time. | |
Quantitative Benefit
50% increase in recurring revenue from cross-selling year-to-date vs. the prior year. | |
Increased efficiency in listening to important calls due to increased playback speed. | |
Ability to identify at-risk clients and cross-selling opportunities with existing clients. | |