Xtremepush
Case Studies
The daa’s journey to personalised, multichannel customer experiences
Overview
The daa’s journey to personalised, multichannel customer experiencesXtremepush |
Platform as a Service (PaaS) - Data Management Platforms | |
Retail Transportation | |
Sales & Marketing | |
Cloud Planning, Design & Implementation Services Data Science Services | |
Operational Impact
daa is able to upsell key services and drive additional revenue through relevant, real-time on-site messaging. | |
daa was able to rebuild its marketing email subscription list in full compliance with GDPR. | |
daa's marketing team is able to deliver timely offers and content through email. | |
Quantitative Benefit
The engagement rates for these campaigns have been excellent, with open rates between 20-40% and click-through rates between 3-10%, both well above the average figures for promotional emails. | |