Geckoboard
Case Studies
Tam Tam: A Data-Driven Digital Agency
Overview
Tam Tam: A Data-Driven Digital AgencyGeckoboard |
Analytics & Modeling - Real Time Analytics Application Infrastructure & Middleware - Data Exchange & Integration | |
Consumer Goods Telecommunications | |
Business Operation Sales & Marketing | |
Real-Time Location System (RTLS) | |
Data Science Services | |
Operational Impact
The agency has been able to build transparency into client relationships, sharing real-time data about campaign performance. | |
The use of real-time data has helped the agency and its clients to better understand digital and what the numbers really mean. | |
Internally, having real-time data visibility has helped Tam Tam to be more consistent, as everyone gets the same information and the same view on things. | |