Sphera Case Studies Sustainable Packaging for Naturata’s Products

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	Sustainable Packaging for Naturata’s Products Sphera

Sustainable Packaging for Naturata’s Products

Sphera

Technology Category	Analytics & Modeling - Process Analytics Analytics & Modeling - Real Time Analytics
Applicable Industries	Food & Beverage
Applicable Functions	Product Research & Development Quality Assurance
Use Cases	Process Control & Optimization Supply Chain Visibility
Services	Cloud Planning, Design & Implementation Services Data Science Services
Challenge	Naturata, a leader in the sale of organic and biodynamic foods, is committed to sustainability and considers it its duty to use organic products and sustainable packaging. However, the ongoing debate and tension between their use of packaging and ecological responsibility are particularly crucial for Naturata. In addition to the quality of their goods, food safety and shelf life are of vital importance to them. Packaging designers and developers, therefore, must consider many different criteria to implement the ideal packaging solution. The challenge was to align packaging solutions with the company’s values and products, integrate sustainability criteria in the demanding processes around the packaging life cycle, identify relevant environmental aspects for comparing different packaging solutions, and cater to increased consumer preferences towards sustainable packaging solutions. Read More
About Customer	Naturata is a company based in Marbach, Germany, that sells organic and biodynamically produced food, including coffee, cocoa, chocolate, pasta, sauces, tomato products, and more. For all its products, Naturata places great importance on natural processing and high-quality ingredients. As a leader in the sale of organic and biodynamic foods, Naturata is fundamentally committed to sustainability and considers it its duty to use organic products and sustainable packaging. The company was founded in 1976 and has since been a pioneer in the organic and biodynamic food industry. Read More
Solution	Naturata worked with Sphera’s Sustainability Consultants to evaluate and compare the environmental performance of different packaging solutions using Sphera’s eco-design tool – GaBi Packaging Calculator. The GaBi Packaging Calculator is a web-based configuration tool that enables the creation of Life Cycle Assessments (LCAs) and can be used to compare different packaging designs. Sphera’s sustainability experts supported Naturata in calculating and comparing the environmental performance of four packaging options for cereal coffee. Some of the environmental impacts evaluated were: carbon footprint, water consumption and eutrophication potential. The reusability of packaging solutions and consumer behavior have also been considered. Sphera’s Sustainability Consulting and Product Sustainability Software solutions help organizations drive product sustainability by informing data-driven decisions during design and planning, enabling product innovation and eco-design, and providing access to high qualitative and representative Life Cycle Inventory (LCI) data. Read More Log in to view content
Contents

Technology Category

Analytics & Modeling - Process Analytics

Analytics & Modeling - Real Time Analytics

Applicable Industries

Food & Beverage

Applicable Functions

Product Research & Development

Quality Assurance

Use Cases

Process Control & Optimization

Supply Chain Visibility

Services

Cloud Planning, Design & Implementation Services

Data Science Services

Challenge

Naturata, a leader in the sale of organic and biodynamic foods, is committed to sustainability and considers it its duty to use organic products and sustainable packaging. However, the ongoing debate and tension between their use of packaging and ecological responsibility are particularly crucial for Naturata. In addition to the quality of their goods, food safety and shelf life are of vital importance to them. Packaging designers and developers, therefore, must consider many different criteria to implement the ideal packaging solution. The challenge was to align packaging solutions with the company’s values and products, integrate sustainability criteria in the demanding processes around the packaging life cycle, identify relevant environmental aspects for comparing different packaging solutions, and cater to increased consumer preferences towards sustainable packaging solutions.

About Customer

Naturata is a company based in Marbach, Germany, that sells organic and biodynamically produced food, including coffee, cocoa, chocolate, pasta, sauces, tomato products, and more. For all its products, Naturata places great importance on natural processing and high-quality ingredients. As a leader in the sale of organic and biodynamic foods, Naturata is fundamentally committed to sustainability and considers it its duty to use organic products and sustainable packaging. The company was founded in 1976 and has since been a pioneer in the organic and biodynamic food industry.

Solution

Naturata worked with Sphera’s Sustainability Consultants to evaluate and compare the environmental performance of different packaging solutions using Sphera’s eco-design tool – GaBi Packaging Calculator. The GaBi Packaging Calculator is a web-based configuration tool that enables the creation of Life Cycle Assessments (LCAs) and can be used to compare different packaging designs. Sphera’s sustainability experts supported Naturata in calculating and comparing the environmental performance of four packaging options for cereal coffee. Some of the environmental impacts evaluated were: carbon footprint, water consumption and eutrophication potential. The reusability of packaging solutions and consumer behavior have also been considered. Sphera’s Sustainability Consulting and Product Sustainability Software solutions help organizations drive product sustainability by informing data-driven decisions during design and planning, enabling product innovation and eco-design, and providing access to high qualitative and representative Life Cycle Inventory (LCI) data.

Impact #1	Packaging design streamlined with overall company’s strategy
Impact #2	Fact-based scientific insights to support decision-making on packaging options
Impact #3	Increased transparency on the emissions hotspots over the entire life cycle of the packaging

Impact #1

Packaging design streamlined with overall company’s strategy

Impact #2

Fact-based scientific insights to support decision-making on packaging options

Impact #3

Increased transparency on the emissions hotspots over the entire life cycle of the packaging

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Overview

Sustainable Packaging for Naturata’s Products

Operational Impact