Acquia DAM
Case Studies
Streamlining Digital Asset Management: A Case Study on EBSCO
Overview
Streamlining Digital Asset Management: A Case Study on EBSCOAcquia DAM |
Application Infrastructure & Middleware - Middleware, SDKs & Libraries Functional Applications - Enterprise Asset Management Systems (EAM) | |
Electrical Grids Healthcare & Hospitals | |
Product Research & Development Sales & Marketing | |
Asset Health Management (AHM) Asset Lifecycle Management | |
Cloud Planning, Design & Implementation Services System Integration | |
Operational Impact
The integration of Acquia DAM into EBSCO’s tech stack brought about significant operational improvements. It fostered collaboration between departments, positioned the company for international scaling, and increased productivity and efficiency. The marketing team was able to lead the site without relying as heavily on developers. The sales team could now find the assets it needed, and field representatives could quickly locate materials like flyers or PowerPoints on the go. Designers were free to move forward on new projects instead of having to redo work or help team members locate assets. The visibility of all assets across the design team was drastically improved, leading to more efficient workflows. | |
Quantitative Benefit
Uploading and tagging of assets became 3 times faster with the implementation of Acquia DAM. | |
Content authors were able to add 10-20 new assets every week, helping EBSCO scale internationally. | |
Over 500 marketing, sales, and product managers self-registered with the brand portal front end of DAM, reducing dependency on the internal IT teams. | |