MindTickle Case Studies Streamlining & Certifying Sales Readiness at SecureAuth

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	Streamlining & Certifying Sales Readiness at SecureAuth MindTickle

Streamlining & Certifying Sales Readiness at SecureAuth

MindTickle

Technology Category	Application Infrastructure & Middleware - API Integration & Management Functional Applications - Enterprise Resource Planning Systems (ERP)
Applicable Functions	Human Resources Sales & Marketing
Services	System Integration Training
Challenge	SecureAuth, a provider of flexible and adaptable identity and access management solutions, was facing challenges with its sales enablement process. The process was disjointed, spread across multiple systems, and the content was outdated with no ability to track engagement. The onboarding experience was hands-on, clunky, and time-consuming for the enablement team to manage. This was ineffective for reps and did not reflect the synchronicity being executed in the field. SecureAuth needed to reevaluate how they were going to manage internal enablement to reflect the versatile solution used by customers. Read More
About Customer	SecureAuth is a company that provides the most flexible and adaptable identity and access management solution to secure all workforce and customer identities everywhere: hybrid, on-prem, and cloud. The company aims to eliminate identity-related breaches through the continuous assessment of risk and the enablement of trust across identities. SecureAuth's enablement program includes sales certifications granted by passing different kinds of Missions, Mindtickle's virtual role-play capability, to develop and practice skills such as elevator pitches, demo presentations, or writing prospect-facing emails. Read More
Solution	SecureAuth chose Mindtickle to enable its 75 customer-facing reps, including business development, account executives, sales engineers, and account managers. By substituting MindTickle for Litmos and SharePoint, SecureAuth was able to quickly build out learning paths with modern content and integrate with Highspot. The company also implemented an automated user-sync between Mindtickle and Salesforce, which saved time when new hires joined SecureAuth. The company's enablement program includes sales certifications granted by passing different kinds of Missions, Mindtickle's virtual role-play capability, to develop and practice skills such as elevator pitches, demo presentations, or writing prospect-facing emails. Read More Log in to view content
Contents

Technology Category

Application Infrastructure & Middleware - API Integration & Management

Functional Applications - Enterprise Resource Planning Systems (ERP)

Applicable Functions

Human Resources

Sales & Marketing

Services

System Integration

Training

Challenge

SecureAuth, a provider of flexible and adaptable identity and access management solutions, was facing challenges with its sales enablement process. The process was disjointed, spread across multiple systems, and the content was outdated with no ability to track engagement. The onboarding experience was hands-on, clunky, and time-consuming for the enablement team to manage. This was ineffective for reps and did not reflect the synchronicity being executed in the field. SecureAuth needed to reevaluate how they were going to manage internal enablement to reflect the versatile solution used by customers.

About Customer

SecureAuth is a company that provides the most flexible and adaptable identity and access management solution to secure all workforce and customer identities everywhere: hybrid, on-prem, and cloud. The company aims to eliminate identity-related breaches through the continuous assessment of risk and the enablement of trust across identities. SecureAuth's enablement program includes sales certifications granted by passing different kinds of Missions, Mindtickle's virtual role-play capability, to develop and practice skills such as elevator pitches, demo presentations, or writing prospect-facing emails.

Solution

SecureAuth chose Mindtickle to enable its 75 customer-facing reps, including business development, account executives, sales engineers, and account managers. By substituting MindTickle for Litmos and SharePoint, SecureAuth was able to quickly build out learning paths with modern content and integrate with Highspot. The company also implemented an automated user-sync between Mindtickle and Salesforce, which saved time when new hires joined SecureAuth. The company's enablement program includes sales certifications granted by passing different kinds of Missions, Mindtickle's virtual role-play capability, to develop and practice skills such as elevator pitches, demo presentations, or writing prospect-facing emails.

Impact #1	Established best practices and periodically ensures reps are on-message
Impact #2	Reduced admin overhead and accelerated the onboarding experience with Mindtickle and Salesforce user-sync
Impact #3	Ensured consistent adoption of enablement programs through steady stream of communication

Impact #1

Established best practices and periodically ensures reps are on-message

Impact #2

Reduced admin overhead and accelerated the onboarding experience with Mindtickle and Salesforce user-sync

Impact #3

Ensured consistent adoption of enablement programs through steady stream of communication

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Overview

Streamlining & Certifying Sales Readiness at SecureAuth

Operational Impact