Case Studies
StatSoft Poland helps Netia SA increase customer retention
Overview
Analytics & Modeling - Data Mining Analytics & Modeling - Predictive Analytics | |
Telecommunications | |
Sales & Marketing | |
Data Science Services System Integration Training | |
Operational Impact
The STATISTICA solution allows Netia to implement its strategy through targeted actions tailored to each customer. | |
It helps increase customer retention and revenue while lowering marketing campaign costs. | |
The models identify customers least likely to continue using Netia’s services and the factors influencing their decisions. | |
Quantitative Benefit
Netia has more than 400,000 active subscriber lines. | |