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Technology Category	Application Infrastructure & Middleware - Data Exchange & Integration Platform as a Service (PaaS) - Data Management Platforms
Applicable Industries	Professional Service Software
Applicable Functions	Business Operation Sales & Marketing
Services	Software Design & Engineering Services System Integration
Challenge	Rhapsody, after acquiring Napster, expanded its services under the Napster brand across Europe, Latin America, and Canada. The company faced significant challenges in translating and localizing its content into 14 languages for 34 countries. The manual process of sending and receiving string files for translation via email was slow and confusing. Additionally, Rhapsody incurred high project management fees for each translation project, regardless of size. The company needed a streamlined process to control rising translation and localization costs and improve workflow efficiency. Read More
About Customer	Rhapsody, the first legal streaming music service, offers music lovers access to 40 million songs through its app on smartphones and computers. After acquiring Napster in 2011, Rhapsody relaunched its services under the Napster brand in Germany and the United Kingdom, expanding throughout Europe, Latin America, and Canada. The company translates its website, technical documentation, customer support, and app content into 14 languages to support 34 countries. Rhapsody aims to provide customized experiences for its global user base, catering to different musical tastes and preferences. Read More
Solution	Rhapsody evaluated various translation management software solutions to streamline its translation and localization processes. The company chose Smartling's Global Fluency Platform due to its comprehensive features. Smartling's platform allowed Rhapsody to control translation memory, automate manual processes, and eliminate project management fees. The intuitive and easy-to-use technology enabled Rhapsody to quickly implement the solution and improve its workflows. Smartling's platform supports the translation of Rhapsody's website, technical documentation, customer support, and app content, ensuring efficient and customized experiences for users in different countries. Read More Log in to view content
Contents

Technology Category

Application Infrastructure & Middleware - Data Exchange & Integration

Platform as a Service (PaaS) - Data Management Platforms

Applicable Industries

Professional Service

Software

Applicable Functions

Business Operation

Sales & Marketing

Services

Software Design & Engineering Services

System Integration

Challenge

Rhapsody, after acquiring Napster, expanded its services under the Napster brand across Europe, Latin America, and Canada. The company faced significant challenges in translating and localizing its content into 14 languages for 34 countries. The manual process of sending and receiving string files for translation via email was slow and confusing. Additionally, Rhapsody incurred high project management fees for each translation project, regardless of size. The company needed a streamlined process to control rising translation and localization costs and improve workflow efficiency.

About Customer

Rhapsody, the first legal streaming music service, offers music lovers access to 40 million songs through its app on smartphones and computers. After acquiring Napster in 2011, Rhapsody relaunched its services under the Napster brand in Germany and the United Kingdom, expanding throughout Europe, Latin America, and Canada. The company translates its website, technical documentation, customer support, and app content into 14 languages to support 34 countries. Rhapsody aims to provide customized experiences for its global user base, catering to different musical tastes and preferences.

Solution

Rhapsody evaluated various translation management software solutions to streamline its translation and localization processes. The company chose Smartling's Global Fluency Platform due to its comprehensive features. Smartling's platform allowed Rhapsody to control translation memory, automate manual processes, and eliminate project management fees. The intuitive and easy-to-use technology enabled Rhapsody to quickly implement the solution and improve its workflows. Smartling's platform supports the translation of Rhapsody's website, technical documentation, customer support, and app content, ensuring efficient and customized experiences for users in different countries.

Impact #1	Rhapsody successfully implemented Smartling's platform, significantly improving its translation and localization processes.
Impact #2	The company eliminated costly project management fees associated with each translation project.
Impact #3	Automated workflows made it easier for Rhapsody to offer localized content globally.

Impact #1

Rhapsody successfully implemented Smartling's platform, significantly improving its translation and localization processes.

Impact #2

The company eliminated costly project management fees associated with each translation project.

Impact #3

Automated workflows made it easier for Rhapsody to offer localized content globally.

Benefit #1	Countries supported: 34
Benefit #2	Languages supported: 14
Benefit #3	Platforms: iOS, Android, Windows Phone, Web

Benefit #1

Countries supported: 34

Benefit #2

Languages supported: 14

Benefit #3

Platforms: iOS, Android, Windows Phone, Web

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Overview

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Operational Impact

Quantitative Benefit