Case Studies Scopely Drives Revenue by Reducing API Response Time with Help from New Relic

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	Scopely Drives Revenue by Reducing API Response Time with Help from New Relic

Scopely Drives Revenue by Reducing API Response Time with Help from New Relic

Technology Category	Application Infrastructure & Middleware - API Integration & Management Application Infrastructure & Middleware - Database Management & Storage Infrastructure as a Service (IaaS) - Cloud Computing
Applicable Industries	Software
Applicable Functions	Discrete Manufacturing Product Research & Development
Use Cases	Predictive Maintenance Process Control & Optimization Real-Time Location System (RTLS)
Services	Cloud Planning, Design & Implementation Services Data Science Services Software Design & Engineering Services
Challenge	Scopely, a mobile gaming company, is on a fast track of growth. In just two years, the company has released six live games and has several more in development. With each new game, Scopely aims to increase its market share by attracting new audiences. This strategy has resulted in a larger network of non-competing users, translating into higher revenue. However, it also translates into heavier traffic. With the popularity of Scopely’s newest releases, the company is handling nearly two billion API requests per week. This level of popularity means that Scopely needs to be extra-vigilant in maintaining the performance of its applications. The company needs a solution that can help it monitor and optimize the performance of its applications to handle the increasing traffic and ensure optimal user experience. Read More
About Customer	Scopely is a company that co-develops and publishes multi-player mobile social applications. Founded in 2011, the company aims to be the 'HBO of mobile gaming,' collaborating with top developers to create, distribute, and monetize mobile game franchises for millions of active users. To date, Scopely has raised $8.5 million in seed financing, with support from A-list investors including Anthem Venture Partners, the Chernin Group, Greycroft Venture Partners, and New Enterprise Associates. Scopely is hosted on Amazon, relying on a number of Amazon Web Services (AWS) including the Elastic Compute Cloud (EC2), Relational Database Service (RDS), DynamoDB, and Simple Queue Service (SQS). Scopely’s backend runs the .NET Framework on Microsoft Windows using C#, with native frontends in iOS and Android. Read More
Solution	Scopely has been using New Relic since its inception. Initially, when Scopely was developing Facebook apps in PHP, New Relic helped optimize performance. When Scopely transitioned to a mobile gaming model and began using C# and .NET on the backend, it continued to use New Relic for monitoring apps. New Relic is currently installed across Scopely’s backend infrastructure, enabling developers to identify slow queries and other issues before users even know anything’s wrong. New Relic offers insight at the holistic level, monitoring the entire lifecycle of an API request. This end-to-end visibility into performance is something that other solutions, which monitor various components in isolation, do not offer. The New Relic dashboard, database-level reporting, and error reporting are especially useful features for Scopely. Read More Log in to view content
Contents

Technology Category

Application Infrastructure & Middleware - API Integration & Management

Application Infrastructure & Middleware - Database Management & Storage

Infrastructure as a Service (IaaS) - Cloud Computing

Applicable Industries

Software

Applicable Functions

Discrete Manufacturing

Product Research & Development

Use Cases

Predictive Maintenance

Process Control & Optimization

Real-Time Location System (RTLS)

Services

Cloud Planning, Design & Implementation Services

Data Science Services

Software Design & Engineering Services

Challenge

Scopely, a mobile gaming company, is on a fast track of growth. In just two years, the company has released six live games and has several more in development. With each new game, Scopely aims to increase its market share by attracting new audiences. This strategy has resulted in a larger network of non-competing users, translating into higher revenue. However, it also translates into heavier traffic. With the popularity of Scopely’s newest releases, the company is handling nearly two billion API requests per week. This level of popularity means that Scopely needs to be extra-vigilant in maintaining the performance of its applications. The company needs a solution that can help it monitor and optimize the performance of its applications to handle the increasing traffic and ensure optimal user experience.

About Customer

Scopely is a company that co-develops and publishes multi-player mobile social applications. Founded in 2011, the company aims to be the 'HBO of mobile gaming,' collaborating with top developers to create, distribute, and monetize mobile game franchises for millions of active users. To date, Scopely has raised $8.5 million in seed financing, with support from A-list investors including Anthem Venture Partners, the Chernin Group, Greycroft Venture Partners, and New Enterprise Associates. Scopely is hosted on Amazon, relying on a number of Amazon Web Services (AWS) including the Elastic Compute Cloud (EC2), Relational Database Service (RDS), DynamoDB, and Simple Queue Service (SQS). Scopely’s backend runs the .NET Framework on Microsoft Windows using C#, with native frontends in iOS and Android.

Solution

Scopely has been using New Relic since its inception. Initially, when Scopely was developing Facebook apps in PHP, New Relic helped optimize performance. When Scopely transitioned to a mobile gaming model and began using C# and .NET on the backend, it continued to use New Relic for monitoring apps. New Relic is currently installed across Scopely’s backend infrastructure, enabling developers to identify slow queries and other issues before users even know anything’s wrong. New Relic offers insight at the holistic level, monitoring the entire lifecycle of an API request. This end-to-end visibility into performance is something that other solutions, which monitor various components in isolation, do not offer. The New Relic dashboard, database-level reporting, and error reporting are especially useful features for Scopely.

Impact #1	New Relic helps Scopely drive revenue by proactively identifying issues in production. The faster the system responds, the more turns users can play, the more push notifications go out and the more ads can be shown, which means more revenue.
Impact #2	With New Relic, Scopely is better equipped to meet massive spikes in user demand. When Mini Golf MatchUp hit number-one in the iOS Store, Scopely’s traffic doubled in a matter of days. New Relic helped identify high CPU load and high-throughput queries, enabling the team to address these issues promptly.
Impact #3	New Relic also makes it easier for Scopely to roll out new features. By sending a small group of users into the staging environment and looking at the error reporting for those users in New Relic, the team can see right away if the build needs more work and adjust accordingly.

Impact #1

New Relic helps Scopely drive revenue by proactively identifying issues in production. The faster the system responds, the more turns users can play, the more push notifications go out and the more ads can be shown, which means more revenue.

Impact #2

With New Relic, Scopely is better equipped to meet massive spikes in user demand. When Mini Golf MatchUp hit number-one in the iOS Store, Scopely’s traffic doubled in a matter of days. New Relic helped identify high CPU load and high-throughput queries, enabling the team to address these issues promptly.

Impact #3

New Relic also makes it easier for Scopely to roll out new features. By sending a small group of users into the staging environment and looking at the error reporting for those users in New Relic, the team can see right away if the build needs more work and adjust accordingly.

Benefit #1	Scopely's traffic doubled in a matter of days when Mini Golf MatchUp hit number-one in the iOS Store.
Benefit #2	Scopely is handling nearly two billion API requests per week.

Benefit #1

Scopely's traffic doubled in a matter of days when Mini Golf MatchUp hit number-one in the iOS Store.

Benefit #2

Scopely is handling nearly two billion API requests per week.

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Overview

Scopely Drives Revenue by Reducing API Response Time with Help from New Relic

Operational Impact

Quantitative Benefit