Gong
Case Studies
Revolutionizing Sales Cycle: How Gong Helped Proposify
Overview
Revolutionizing Sales Cycle: How Gong Helped ProposifyGong |
Platform as a Service (PaaS) - Application Development Platforms Sensors - Level Sensors | |
Education Oil & Gas | |
Sales & Marketing | |
Demand Planning & Forecasting Inventory Management | |
Training | |
Operational Impact
The adoption of Gong brought about significant operational improvements for Proposify. The platform provided a single view of all deals, which not only improved forecasting accuracy but also increased executive alignment. The ability to see an entire deal and its data in one place led to more informed decisions and better strategy planning. The platform also served as a tool for improving coaching methods, with all insights available in one place, leading to more focused training. The use of Gong Forecast helped clarify definitions around forecast categories, enabling sales reps to get on the same page and reinforcing training centered on the core challenges their team faced. The adoption of Gong across the organization also led to more confident reps pacing towards their targets with intention, aligning the whole organization and saving time and money. | |
Quantitative Benefit
25% decrease in time spent forecasting | |
Sales cycles were cut in half | |
7% increase in close rates | |