InVision
Case Studies
Revolutionizing Retail: Gap Inc.'s IoT-Driven Customer Experience
Overview
Revolutionizing Retail: Gap Inc.'s IoT-Driven Customer ExperienceInVision |
Robots - Wheeled Robots | |
Buildings Retail | |
Product Research & Development Quality Assurance | |
Experimentation Automation Rapid Prototyping | |
Hardware Design & Engineering Services Testing & Certification | |
Operational Impact
The implementation of the new design process and the use of InVision as a tool for prototyping and collaboration has led to significant operational improvements at Gap Inc. The design teams are now able to quickly build prototypes and gather fast feedback from customers, leading to continuous improvement in their products. The teams are also able to socialize the designs to a larger audience, giving more people a chance to provide feedback. This has not only improved the product but also fostered a culture of collaboration and shared product development within the company. The design, product, and development teams now work closely together from the ideation phase, which they believe is a strategic advantage for the company. | |
Quantitative Benefit
Improved NPS scores indicating enhanced customer satisfaction | |
Increased revenue and RPV (revenue per visit) | |
Higher UPT (units per transaction) | |