Bubble Group Case Studies Revolutionizing Music Video Discovery with Wacht: A Bubble Case Study

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	Revolutionizing Music Video Discovery with Wacht: A Bubble Case Study Bubble Group

Revolutionizing Music Video Discovery with Wacht: A Bubble Case Study

Bubble Group

Technology Category	Platform as a Service (PaaS) - Application Development Platforms Sensors - Camera / Video Systems
Applicable Industries	Cement
Applicable Functions	Product Research & Development
Challenge	Joel Loyol, the founder of Wacht, identified a gap in the market for a dedicated platform for discovering music videos. He wanted to recreate the experience of watching music videos on MTV, a platform that was once a go-to for music enthusiasts. The challenge was to create a user-friendly platform that would allow users to submit, tag, and recommend music videos, similar to the functionality of Reddit and Product Hunt. However, Loyol had no prior coding knowledge, which posed a significant barrier to developing such a platform. Read More
About Customer	Wacht is a music video discovery platform that combines the functionality of Reddit with the nostalgia of MTV. It was created by Joel Loyol, a UX/Product designer with a background in launching products. Loyol had been toying with the idea of Wacht for about two years before he discovered Bubble. Despite having no coding knowledge, Loyol was able to use Bubble's no-code tools to bring his vision to life. Wacht is designed for music enthusiasts who miss the experience of discovering new music through MTV and want a dedicated space for finding and listening to music videos. Read More
Solution	Loyol turned to Bubble, a leader in the no-code movement, to build Wacht. Bubble's point-and-click web editor and cloud hosting platform allowed Loyol to create a fully customizable web application without any coding knowledge. The platform works by allowing users to submit music videos, tag them by genre and format, and then recommend the best content. The most recommended videos rise to the top of the site, making it easy for users to discover new music. Bubble's intuitive design software made it easy for Loyol to iterate quickly, allowing him to make significant changes to the site in a short period. Read More Log in to view content
Contents

Technology Category

Platform as a Service (PaaS) - Application Development Platforms

Sensors - Camera / Video Systems

Applicable Industries

Cement

Applicable Functions

Product Research & Development

Challenge

Joel Loyol, the founder of Wacht, identified a gap in the market for a dedicated platform for discovering music videos. He wanted to recreate the experience of watching music videos on MTV, a platform that was once a go-to for music enthusiasts. The challenge was to create a user-friendly platform that would allow users to submit, tag, and recommend music videos, similar to the functionality of Reddit and Product Hunt. However, Loyol had no prior coding knowledge, which posed a significant barrier to developing such a platform.

About Customer

Wacht is a music video discovery platform that combines the functionality of Reddit with the nostalgia of MTV. It was created by Joel Loyol, a UX/Product designer with a background in launching products. Loyol had been toying with the idea of Wacht for about two years before he discovered Bubble. Despite having no coding knowledge, Loyol was able to use Bubble's no-code tools to bring his vision to life. Wacht is designed for music enthusiasts who miss the experience of discovering new music through MTV and want a dedicated space for finding and listening to music videos.

Solution

Loyol turned to Bubble, a leader in the no-code movement, to build Wacht. Bubble's point-and-click web editor and cloud hosting platform allowed Loyol to create a fully customizable web application without any coding knowledge. The platform works by allowing users to submit music videos, tag them by genre and format, and then recommend the best content. The most recommended videos rise to the top of the site, making it easy for users to discover new music. Bubble's intuitive design software made it easy for Loyol to iterate quickly, allowing him to make significant changes to the site in a short period.

Impact #1	Since pivoting to music videos in September, Wacht has seen a significant improvement in user reception. The platform has solved many of the problems Loyol encountered with his previous content focus, and he continues to iterate on the product to improve its functionality and user experience. The ability to quickly iterate on the platform has been invaluable, with the site undergoing significant changes in just a week. Looking forward, Loyol plans to expand the variety of content on the site by launching new channels.

Impact #1

Since pivoting to music videos in September, Wacht has seen a significant improvement in user reception. The platform has solved many of the problems Loyol encountered with his previous content focus, and he continues to iterate on the product to improve its functionality and user experience. The ability to quickly iterate on the platform has been invaluable, with the site undergoing significant changes in just a week. Looking forward, Loyol plans to expand the variety of content on the site by launching new channels.

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Overview

Revolutionizing Music Video Discovery with Wacht: A Bubble Case Study

Operational Impact