Resco Case Studies Revamping customer experience with digitized field sales operations

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	Revamping customer experience with digitized field sales operations Resco

Revamping customer experience with digitized field sales operations

Resco

Technology Category	Application Infrastructure & Middleware - API Integration & Management Platform as a Service (PaaS) - Connectivity Platforms
Applicable Industries	Automotive Retail
Applicable Functions	Business Operation Sales & Marketing
Use Cases	Supply Chain Visibility
Services	Software Design & Engineering Services System Integration
Challenge	Inter Cars S.A., the biggest importer and distributor of automotive spare parts in Central and Eastern Europe, was facing a challenge due to its expanding customer base and product portfolio. The company's sales representatives spend most of their time outside the office, engaging with potential clients daily. The need to strengthen the sales team and overall sales strategy was a natural outcome of the booming demand for its extensive product portfolio. The company was looking for a solution that could provide actual business value without the problems related to the diversity of mobile devices. Read More
About Customer	Inter Cars S.A. is the largest importer and distributor of automotive spare parts for passenger cars and commercial vehicles in Central and Eastern Europe. The company also covers garage equipment and motorcycle spare parts. Inter Cars S.A. operates 235 branches in Poland and over 200 branches across Central and Eastern Europe. The company's strategic aim is to maintain its leadership position in Central and Eastern Europe and expand its reach across the entire continent. This mission relies on the strategic sales structure and distribution chain, where Inter Cars S.A. sells goods from around 500 manufacturers, including Ducati and Vespa, to approximately 21 thousand registered customers. Read More
Solution	Inter Cars S.A. decided to implement Resco's mobile solutions in conjunction with Microsoft Dynamics 365, which the back office was already using. The major requirements for the mobile sales solution were data security, 100% offline capability, and support for any device and operating system. Resco's premier partner, GearCode sp. z o.o., recommended the mobile technology that would blend in with the company's existing projects and solutions. Resco's solution delivers the same performance on every device, regardless of the operating system. This was a major selling point for Inter Cars S.A., as it allowed them to quickly provide actual business value without the problems related to the diversity of mobile devices. Read More Log in to view content
Contents

Technology Category

Application Infrastructure & Middleware - API Integration & Management

Platform as a Service (PaaS) - Connectivity Platforms

Applicable Industries

Automotive

Retail

Applicable Functions

Business Operation

Sales & Marketing

Use Cases

Supply Chain Visibility

Services

Software Design & Engineering Services

System Integration

Challenge

Inter Cars S.A., the biggest importer and distributor of automotive spare parts in Central and Eastern Europe, was facing a challenge due to its expanding customer base and product portfolio. The company's sales representatives spend most of their time outside the office, engaging with potential clients daily. The need to strengthen the sales team and overall sales strategy was a natural outcome of the booming demand for its extensive product portfolio. The company was looking for a solution that could provide actual business value without the problems related to the diversity of mobile devices.

About Customer

Inter Cars S.A. is the largest importer and distributor of automotive spare parts for passenger cars and commercial vehicles in Central and Eastern Europe. The company also covers garage equipment and motorcycle spare parts. Inter Cars S.A. operates 235 branches in Poland and over 200 branches across Central and Eastern Europe. The company's strategic aim is to maintain its leadership position in Central and Eastern Europe and expand its reach across the entire continent. This mission relies on the strategic sales structure and distribution chain, where Inter Cars S.A. sells goods from around 500 manufacturers, including Ducati and Vespa, to approximately 21 thousand registered customers.

Solution

Inter Cars S.A. decided to implement Resco's mobile solutions in conjunction with Microsoft Dynamics 365, which the back office was already using. The major requirements for the mobile sales solution were data security, 100% offline capability, and support for any device and operating system. Resco's premier partner, GearCode sp. z o.o., recommended the mobile technology that would blend in with the company's existing projects and solutions. Resco's solution delivers the same performance on every device, regardless of the operating system. This was a major selling point for Inter Cars S.A., as it allowed them to quickly provide actual business value without the problems related to the diversity of mobile devices.

Impact #1	750 sales reps rely on Resco’s technology in their day-to-day operations, whether it comes to selling to prospects or auditing customers and branches.
Impact #2	Fast implementation process: Thanks to the architecture of the solution, the implementation was focused on solving business problems, not technical issues. Resco provides data security and access to an application on different systems: iOS, Android, Windows, which made the whole process very smooth.
Impact #3	Data quality: The application allows users to determine the structure of the collected data, which improves data quality, and that leads to insightful decision-making processes based on the information gathered directly from the clients.

Impact #1

750 sales reps rely on Resco’s technology in their day-to-day operations, whether it comes to selling to prospects or auditing customers and branches.

Impact #2

Fast implementation process: Thanks to the architecture of the solution, the implementation was focused on solving business problems, not technical issues. Resco provides data security and access to an application on different systems: iOS, Android, Windows, which made the whole process very smooth.

Impact #3

Data quality: The application allows users to determine the structure of the collected data, which improves data quality, and that leads to insightful decision-making processes based on the information gathered directly from the clients.

Benefit #1	Doubled the number of daily customer visits

Benefit #1

Doubled the number of daily customer visits

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Overview

Revamping customer experience with digitized field sales operations

Operational Impact

Quantitative Benefit