Case Studies Real-Time Load Tracking Means Everyone Gets a Good Night’s Sleep

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	Real-Time Load Tracking Means Everyone Gets a Good Night’s Sleep

Real-Time Load Tracking Means Everyone Gets a Good Night’s Sleep

Technology Category	Analytics & Modeling - Real Time Analytics Functional Applications - Fleet Management Systems (FMS) Networks & Connectivity - Cellular
Applicable Industries	Transportation
Applicable Functions	Business Operation Logistics & Transportation
Use Cases	Fleet Management Real-Time Location System (RTLS) Track & Trace of Assets
Services	Software Design & Engineering Services System Integration
Challenge	With a steady stream of contract customers, each with always evolving transportation demands, Sunline needed to provide location updates on every load, even on shipments run by third party drivers and brokered carriers. Read More
About Customer	Sunline is a full service transport solutions provider, delivering an efficient and flexible network of shipping solutions tailored to each customer’s preferred method of transportation. They cater to a wide range of clients with varying transportation needs, ensuring that each shipment is handled with the utmost care and precision. Sunline's commitment to providing superior service is evident in their adoption of advanced technologies to meet customer demands. Their operations are designed to be adaptable, allowing them to manage both company drivers and third-party carriers effectively. This flexibility is crucial in maintaining high levels of customer satisfaction and operational efficiency. Read More
Solution	MacroPoint delivers shipment location updates by tracking the driver’s cell phone. With no hardware required, Sunline customers always know where their shipments are during transit. MacroPoint eliminates the reliance on check calls to third party drivers and outside carriers. By directly tracking driver cell phones, even flip phones, shippers, brokers and carriers receive real-time location updates on every load. Through off schedule monitoring, breadcrumb mapping and automated email alerts, MacroPoint eliminates the guesswork from tracking brokered freight. Additionally, MacroPoint integrates directly into Sunline's TMW system, providing a seamless track and trace solution that works on any cell phone. This integration ensures that Sunline can meet the real-time visibility and validated accuracy that today's shipping customers demand. Read More Log in to view content
Contents

Technology Category

Analytics & Modeling - Real Time Analytics

Functional Applications - Fleet Management Systems (FMS)

Networks & Connectivity - Cellular

Applicable Industries

Transportation

Applicable Functions

Business Operation

Logistics & Transportation

Use Cases

Fleet Management

Real-Time Location System (RTLS)

Track & Trace of Assets

Services

Software Design & Engineering Services

System Integration

Challenge

With a steady stream of contract customers, each with always evolving transportation demands, Sunline needed to provide location updates on every load, even on shipments run by third party drivers and brokered carriers.

About Customer

Sunline is a full service transport solutions provider, delivering an efficient and flexible network of shipping solutions tailored to each customer’s preferred method of transportation. They cater to a wide range of clients with varying transportation needs, ensuring that each shipment is handled with the utmost care and precision. Sunline's commitment to providing superior service is evident in their adoption of advanced technologies to meet customer demands. Their operations are designed to be adaptable, allowing them to manage both company drivers and third-party carriers effectively. This flexibility is crucial in maintaining high levels of customer satisfaction and operational efficiency.

Solution

MacroPoint delivers shipment location updates by tracking the driver’s cell phone. With no hardware required, Sunline customers always know where their shipments are during transit. MacroPoint eliminates the reliance on check calls to third party drivers and outside carriers. By directly tracking driver cell phones, even flip phones, shippers, brokers and carriers receive real-time location updates on every load. Through off schedule monitoring, breadcrumb mapping and automated email alerts, MacroPoint eliminates the guesswork from tracking brokered freight. Additionally, MacroPoint integrates directly into Sunline's TMW system, providing a seamless track and trace solution that works on any cell phone. This integration ensures that Sunline can meet the real-time visibility and validated accuracy that today's shipping customers demand.

Impact #1	Track any brokered load via the driver’s cell phone.
Impact #2	Reduce dependence on check calls.
Impact #3	Automated email alerts, off schedule monitoring, and breadcrumb mapping.

Impact #1

Track any brokered load via the driver’s cell phone.

Impact #2

Reduce dependence on check calls.

Impact #3

Automated email alerts, off schedule monitoring, and breadcrumb mapping.

Benefit #1	Deploys in seconds.

Benefit #1

Deploys in seconds.

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Overview

Real-Time Load Tracking Means Everyone Gets a Good Night’s Sleep

Operational Impact

Quantitative Benefit