Bubble Group Case Studies Rapide.ly: Empowering French-Speaking Small Business Owners with Marketing Strategies

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	Rapide.ly: Empowering French-Speaking Small Business Owners with Marketing Strategies Bubble Group

Rapide.ly: Empowering French-Speaking Small Business Owners with Marketing Strategies

Bubble Group

Technology Category	Application Infrastructure & Middleware - Middleware, SDKs & Libraries
Applicable Industries	Cement Education
Applicable Functions	Product Research & Development Sales & Marketing
Use Cases	Building Automation & Control
Services	Testing & Certification Training
Challenge	Rapide.ly was founded by Danielle Libine to address a significant challenge faced by French-speaking small business owners who are not native marketers. These business owners often struggle to establish and execute a solid marketing strategy to grow their businesses. The lack of marketing knowledge and skills often hinders their business growth and expansion. Danielle, having worked in various fields and having a passion for finding the best ways to run small businesses, identified this gap and decided to create a solution. However, as a non-technical founder, she faced the challenge of building an app without coding skills and without spending a significant amount of time and money. Read More
About Customer	Rapide.ly's primary customers are French-speaking small business owners who are not native marketers. These are individuals who have started their own businesses but lack the marketing knowledge and skills to effectively grow and expand their operations. They are looking for a solution that can help them establish and execute a solid marketing strategy tailored to their specific business needs and communication skills. These business owners value efficiency and quality, and they are interested in innovative ways and systems to increase these aspects of their businesses. They are also likely to appreciate the ability to automate certain actions over time, as this can help them increase the return on investment of their marketing actions. Read More
Solution	Danielle decided to use Bubble, a no-code platform, to create her app. This platform allowed her to build, test, and design her ideas in minutes, not months. The app, Rapide.ly, works by having the user answer a series of questionnaires to help organize and identify their marketing building blocks. The system then assists the user in creating a marketing strategy that meets their business needs and suits their communication skills. After a free coaching session to review the strategy, the user can start using the system on a day-to-day basis to plan their marketing actions, create content with templates, measure results, and develop skills using a large library of marketing training videos. Over time, the user acquires more data about their business, enabling them to automate certain actions and increase the ROI of their marketing actions. Read More Log in to view content
Contents

Technology Category

Application Infrastructure & Middleware - Middleware, SDKs & Libraries

Applicable Industries

Cement

Education

Applicable Functions

Product Research & Development

Sales & Marketing

Use Cases

Building Automation & Control

Services

Testing & Certification

Training

Challenge

Rapide.ly was founded by Danielle Libine to address a significant challenge faced by French-speaking small business owners who are not native marketers. These business owners often struggle to establish and execute a solid marketing strategy to grow their businesses. The lack of marketing knowledge and skills often hinders their business growth and expansion. Danielle, having worked in various fields and having a passion for finding the best ways to run small businesses, identified this gap and decided to create a solution. However, as a non-technical founder, she faced the challenge of building an app without coding skills and without spending a significant amount of time and money.

About Customer

Rapide.ly's primary customers are French-speaking small business owners who are not native marketers. These are individuals who have started their own businesses but lack the marketing knowledge and skills to effectively grow and expand their operations. They are looking for a solution that can help them establish and execute a solid marketing strategy tailored to their specific business needs and communication skills. These business owners value efficiency and quality, and they are interested in innovative ways and systems to increase these aspects of their businesses. They are also likely to appreciate the ability to automate certain actions over time, as this can help them increase the return on investment of their marketing actions.

Solution

Danielle decided to use Bubble, a no-code platform, to create her app. This platform allowed her to build, test, and design her ideas in minutes, not months. The app, Rapide.ly, works by having the user answer a series of questionnaires to help organize and identify their marketing building blocks. The system then assists the user in creating a marketing strategy that meets their business needs and suits their communication skills. After a free coaching session to review the strategy, the user can start using the system on a day-to-day basis to plan their marketing actions, create content with templates, measure results, and develop skills using a large library of marketing training videos. Over time, the user acquires more data about their business, enabling them to automate certain actions and increase the ROI of their marketing actions.

Impact #1	The operational results of Rapide.ly have been overwhelmingly positive. The app has received a lot of positive feedback from users, indicating that it is effectively addressing the challenges they face in establishing and executing a marketing strategy. The 12-month retention rate of 52% suggests that users find the app valuable and continue to use it over time. The steady growth in the number of users shows that the app is attracting new users, further demonstrating its effectiveness. Moreover, the fact that Rapide.ly has been profitable since day 1 indicates that the app is not only meeting users' needs but also doing so in a financially sustainable way. The success of Rapide.ly also validates the use of no-code tools like Bubble, which have enabled a non-technical founder to create a successful app.

Impact #1

The operational results of Rapide.ly have been overwhelmingly positive. The app has received a lot of positive feedback from users, indicating that it is effectively addressing the challenges they face in establishing and executing a marketing strategy. The 12-month retention rate of 52% suggests that users find the app valuable and continue to use it over time. The steady growth in the number of users shows that the app is attracting new users, further demonstrating its effectiveness. Moreover, the fact that Rapide.ly has been profitable since day 1 indicates that the app is not only meeting users' needs but also doing so in a financially sustainable way. The success of Rapide.ly also validates the use of no-code tools like Bubble, which have enabled a non-technical founder to create a successful app.

Benefit #1	Launched the BETA version 18 months ago and recently moved into the 'real' version.
Benefit #2	Received a lot of positive feedback from users.
Benefit #3	12-month retention rate is 52%.

Benefit #1

Launched the BETA version 18 months ago and recently moved into the 'real' version.

Benefit #2

Received a lot of positive feedback from users.

Benefit #3

12-month retention rate is 52%.

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Overview

Rapide.ly: Empowering French-Speaking Small Business Owners with Marketing Strategies

Operational Impact

Quantitative Benefit