Qlik Case Studies QlikView makes do-it-yourself analysis easy for Optimera

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	QlikView makes do-it-yourself analysis easy for Optimera Qlik

QlikView makes do-it-yourself analysis easy for Optimera

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Technology Category	Analytics & Modeling - Real Time Analytics
Applicable Industries	Retail
Applicable Functions	Sales & Marketing
Use Cases	Inventory Management Supply Chain Visibility
Services	Data Science Services
Challenge	Optimera, a leading distributor of building materials in Sweden, was facing challenges in generating rich insights into various factors that impact sales performance and profitability. The company needed to share up-to-date data reports with management to improve decision-making performance. They also aimed to increase their market share and competitiveness by gaining increased control over sales. The company was looking for better ways to follow up sales figures. In order to understand the market, they needed a flexible tool that easily showed trends and margins for product types, periods, and customer categories. Read More
About Customer	Optimera Svenska AB is a market leader for the distribution of building materials to professional and private consumers in the south of Sweden. The company employs 420 people across its 14 stores and plans to double the number of stores and employees within the next three years. These aggressive plans fit the strategy of multinational owner Saint Gobains very well. The keywords for Optimera are quality of goods and quality of service. Optimera offers complete solutions regardless of whether the customer is a tradesman or a DIY man. Read More
Solution	Optimera deployed QlikView to 100 employees across 4 functional areas. The system now analyzes customer satisfaction, sales trends, inventory levels, and account receivables – all focused on driving corporate profitability. With QlikView Server (64-bit) and Publisher, Optimera easily supports the broad number of users while unlocking important data too difficult for most employees to access via legacy applications on IBM DB2 and System i (AS/400) systems. The company has already experienced a €1.3 million reduction in inventory levels and a 33% reduction in customer call center queues. Read More Log in to view content
Contents

Technology Category

Analytics & Modeling - Real Time Analytics

Applicable Industries

Retail

Applicable Functions

Sales & Marketing

Use Cases

Inventory Management

Supply Chain Visibility

Services

Data Science Services

Challenge

Optimera, a leading distributor of building materials in Sweden, was facing challenges in generating rich insights into various factors that impact sales performance and profitability. The company needed to share up-to-date data reports with management to improve decision-making performance. They also aimed to increase their market share and competitiveness by gaining increased control over sales. The company was looking for better ways to follow up sales figures. In order to understand the market, they needed a flexible tool that easily showed trends and margins for product types, periods, and customer categories.

About Customer

Optimera Svenska AB is a market leader for the distribution of building materials to professional and private consumers in the south of Sweden. The company employs 420 people across its 14 stores and plans to double the number of stores and employees within the next three years. These aggressive plans fit the strategy of multinational owner Saint Gobains very well. The keywords for Optimera are quality of goods and quality of service. Optimera offers complete solutions regardless of whether the customer is a tradesman or a DIY man.

Solution

Optimera deployed QlikView to 100 employees across 4 functional areas. The system now analyzes customer satisfaction, sales trends, inventory levels, and account receivables – all focused on driving corporate profitability. With QlikView Server (64-bit) and Publisher, Optimera easily supports the broad number of users while unlocking important data too difficult for most employees to access via legacy applications on IBM DB2 and System i (AS/400) systems. The company has already experienced a €1.3 million reduction in inventory levels and a 33% reduction in customer call center queues.

Impact #1	Decreased inventory levels by accurately adjusting levels based on QlikView reports showing real-time sales activity
Impact #2	Enhanced customer relationships with improved responsiveness to customer needs – calls are answered quickly
Impact #3	Increased sales success with more accurate sales analyses

Impact #1

Decreased inventory levels by accurately adjusting levels based on QlikView reports showing real-time sales activity

Impact #2

Enhanced customer relationships with improved responsiveness to customer needs – calls are answered quickly

Impact #3

Increased sales success with more accurate sales analyses

Benefit #1	€1.3 million reduction in inventory levels
Benefit #2	33% reduction in customer call center queues

Benefit #1

€1.3 million reduction in inventory levels

Benefit #2

33% reduction in customer call center queues

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Overview

QlikView makes do-it-yourself analysis easy for Optimera

Operational Impact

Quantitative Benefit