Stream
Case Studies
Pluang's Transformation of Investment Community Engagement with Stream Chat
Overview
Pluang's Transformation of Investment Community Engagement with Stream ChatStream |
Application Infrastructure & Middleware - Middleware, SDKs & Libraries Platform as a Service (PaaS) - Application Development Platforms | |
Finance & Insurance | |
Time Sensitive Networking | |
System Integration | |
Operational Impact
The integration of Stream Chat into Pluang's platform has significantly improved the user experience, creating a more engaged and active community. The message reactions functionality has been particularly popular, giving the chat a more social and active feeling. The ability to keep group chats on topic and users safe through in-app chat moderation has also been beneficial. The integration has been broad and versatile, fulfilling all aspects of Pluang's use case, including the community-building side and CRM integration side of things. Both Pluang customers and developers have expressed satisfaction with Stream as a chat provider. | |
Quantitative Benefit
Pluang has seen its engagement rate for chat users skyrocket since implementing Stream Chat. | |
The investment platform has not only seen an increase in in-app conversions but has even doubled user engagement. | |
Users who engaged with the chat spend twice as much time in the app compared to those who do not engage. | |