C5i Case Studies Payment industry analysis to understand the market landscape

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	Payment industry analysis to understand the market landscape C5i

Payment industry analysis to understand the market landscape

C5i

Technology Category	Analytics & Modeling - Big Data Analytics Analytics & Modeling - Real Time Analytics
Applicable Industries	E-Commerce
Applicable Functions	Business Operation Sales & Marketing
Use Cases	Demand Planning & Forecasting Supply Chain Visibility
Services	Data Science Services
Challenge	The client, a leading eCommerce company, wanted to understand the payment preferences in India, China, Russia, and Europe. The eCommerce and payments industry has seen significant changes over the years with the introduction of many new and innovative hassle-free payment methods. Electronic payments and digital transactions have become much more common. However, each country has specific payment preferences. The client wanted to analyze the payment industry for each country, understand the competitive landscape and emerging needs of the consumers, and evaluate current tools and technologies. Read More
About Customer	The customer is a leading eCommerce company operating globally. They are in the financial services industry and are interested in understanding the payment preferences in different countries. The company is looking to gain a deeper understanding of the payment industry landscape in India, China, Russia, and Europe. They aim to devise a solution that would effectively analyze the payment industry for each country, understand the competitive landscape and emerging needs of the consumers, and evaluate current tools and technologies. Read More
Solution	Blueocean Market Intelligence conducted comprehensive research on the financial cards and payment category within the consumer financial industry. They collected information from syndicated data sources, publicly available information, and other existing research owned and shared by the client. They then conducted detailed analysis on industry trends in India, China, Russia, and Europe, including in-depth data on market share and market size. They also focused on each country's payment market, including extensive research on major payments categories in each of the client delivery channels such as Card Payments, Cash on Delivery (CoD), Mobile Payments, and Instalment or EMI Payments. Read More Log in to view content
Contents

Technology Category

Analytics & Modeling - Big Data Analytics

Analytics & Modeling - Real Time Analytics

Applicable Industries

E-Commerce

Applicable Functions

Business Operation

Sales & Marketing

Use Cases

Demand Planning & Forecasting

Supply Chain Visibility

Services

Data Science Services

Challenge

The client, a leading eCommerce company, wanted to understand the payment preferences in India, China, Russia, and Europe. The eCommerce and payments industry has seen significant changes over the years with the introduction of many new and innovative hassle-free payment methods. Electronic payments and digital transactions have become much more common. However, each country has specific payment preferences. The client wanted to analyze the payment industry for each country, understand the competitive landscape and emerging needs of the consumers, and evaluate current tools and technologies.

About Customer

The customer is a leading eCommerce company operating globally. They are in the financial services industry and are interested in understanding the payment preferences in different countries. The company is looking to gain a deeper understanding of the payment industry landscape in India, China, Russia, and Europe. They aim to devise a solution that would effectively analyze the payment industry for each country, understand the competitive landscape and emerging needs of the consumers, and evaluate current tools and technologies.

Solution

Blueocean Market Intelligence conducted comprehensive research on the financial cards and payment category within the consumer financial industry. They collected information from syndicated data sources, publicly available information, and other existing research owned and shared by the client. They then conducted detailed analysis on industry trends in India, China, Russia, and Europe, including in-depth data on market share and market size. They also focused on each country's payment market, including extensive research on major payments categories in each of the client delivery channels such as Card Payments, Cash on Delivery (CoD), Mobile Payments, and Instalment or EMI Payments.

Impact #1	The client gained a deeper understanding of the payment preferences in India, China, Russia, and Europe.
Impact #2	The client was able to understand the competitive landscape and emerging needs of the consumers in these countries.
Impact #3	The client was able to evaluate current tools and technologies in the payment industry.

Impact #1

The client gained a deeper understanding of the payment preferences in India, China, Russia, and Europe.

Impact #2

The client was able to understand the competitive landscape and emerging needs of the consumers in these countries.

Impact #3

The client was able to evaluate current tools and technologies in the payment industry.

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Overview

Payment industry analysis to understand the market landscape

Operational Impact