Case Studies Omnitracs Roadnet Territory Planner

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	Omnitracs Roadnet Territory Planner

Omnitracs Roadnet Territory Planner

Technology Category	Functional Applications - Enterprise Resource Planning Systems (ERP) Functional Applications - Fleet Management Systems (FMS)
Applicable Industries	Consumer Goods Food & Beverage
Applicable Functions	Logistics & Transportation Sales & Marketing
Use Cases	Fleet Management
Services	Software Design & Engineering Services System Integration
Challenge	Lance, Inc., a major producer and distributor of snack foods, faced significant challenges in managing over 1,800 route salesmen and more than 200,000 customers. Efficiently planning sales territories was critical to their operations, as their drivers are paid on commission. High drive times between stops led to increased turnover, making it essential to create easy-to-drive and profitable territories. Lance needed a solution to automate their re-route process, reduce transportation costs, and improve overall operational efficiency. Read More
About Customer	Lance, Inc. is headquartered in Charlotte, NC, and is one of the largest producers and distributors of snack foods in the United States. They manufacture, market, and distribute a variety of products, including sandwich crackers, chips, popcorn, nuts, cakes, cookies, and meat snacks. Lance operates a direct store delivery (DSD) system, which involves delivering products directly to retail stores. With over 1,800 route salesmen and more than 200,000 customers, Lance's operations are extensive and complex. The company has a long-standing relationship with Omnitracs Roadnet Technologies and has been using their solutions to enhance their distribution processes. Read More
Solution	Lance, Inc. turned to Omnitracs Roadnet Technologies' Territory Planner, a strategic planning tool that analyzes historical transportation information to create and balance territories and routes. Initially, Lance used Territory Planner to recreate driver sales routes, aiming to reduce mileage and travel time. Over time, they have leveraged the tool to automate re-routes, improving overall operational efficiency and increasing sales revenue. Territory Planner's versatility has allowed Lance to quickly integrate new accounts into existing territories, ensuring cost-effective routing. The tool has become indispensable to Lance's operations, providing significant time savings and operational improvements. Read More Log in to view content
Contents

Technology Category

Functional Applications - Enterprise Resource Planning Systems (ERP)

Functional Applications - Fleet Management Systems (FMS)

Applicable Industries

Consumer Goods

Food & Beverage

Applicable Functions

Logistics & Transportation

Sales & Marketing

Use Cases

Fleet Management

Services

Software Design & Engineering Services

System Integration

Challenge

Lance, Inc., a major producer and distributor of snack foods, faced significant challenges in managing over 1,800 route salesmen and more than 200,000 customers. Efficiently planning sales territories was critical to their operations, as their drivers are paid on commission. High drive times between stops led to increased turnover, making it essential to create easy-to-drive and profitable territories. Lance needed a solution to automate their re-route process, reduce transportation costs, and improve overall operational efficiency.

About Customer

Lance, Inc. is headquartered in Charlotte, NC, and is one of the largest producers and distributors of snack foods in the United States. They manufacture, market, and distribute a variety of products, including sandwich crackers, chips, popcorn, nuts, cakes, cookies, and meat snacks. Lance operates a direct store delivery (DSD) system, which involves delivering products directly to retail stores. With over 1,800 route salesmen and more than 200,000 customers, Lance's operations are extensive and complex. The company has a long-standing relationship with Omnitracs Roadnet Technologies and has been using their solutions to enhance their distribution processes.

Solution

Lance, Inc. turned to Omnitracs Roadnet Technologies' Territory Planner, a strategic planning tool that analyzes historical transportation information to create and balance territories and routes. Initially, Lance used Territory Planner to recreate driver sales routes, aiming to reduce mileage and travel time. Over time, they have leveraged the tool to automate re-routes, improving overall operational efficiency and increasing sales revenue. Territory Planner's versatility has allowed Lance to quickly integrate new accounts into existing territories, ensuring cost-effective routing. The tool has become indispensable to Lance's operations, providing significant time savings and operational improvements.

Impact #1	Lance has experienced significant time savings on re-routes, allowing them to focus on other critical aspects of their operations.
Impact #2	The company has been able to quickly integrate new accounts into existing territories, ensuring cost-effective and efficient routing.
Impact #3	Territory Planner has provided Lance with the versatility to expedite various projects, enhancing their overall operational efficiency.

Impact #1

Lance has experienced significant time savings on re-routes, allowing them to focus on other critical aspects of their operations.

Impact #2

The company has been able to quickly integrate new accounts into existing territories, ensuring cost-effective and efficient routing.

Impact #3

Territory Planner has provided Lance with the versatility to expedite various projects, enhancing their overall operational efficiency.

Benefit #1	27% savings in travel time
Benefit #2	20% reduction in mileage
Benefit #3	16% increase in serviceable accounts per driver

Benefit #1

27% savings in travel time

Benefit #2

20% reduction in mileage

Benefit #3

16% increase in serviceable accounts per driver

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Overview

Omnitracs Roadnet Territory Planner

Operational Impact

Quantitative Benefit