Case Studies Omnitracs Roadnet Scheduler
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Omnitracs Roadnet Scheduler

Functional Applications - Fleet Management Systems (FMS)
Functional Applications - Remote Monitoring & Control Systems
Retail
Transportation
Business Operation
Logistics & Transportation
Fleet Management
Predictive Maintenance
Supply Chain Visibility
Software Design & Engineering Services
System Integration
FreshDirect, an online grocer serving the New York City metro area, faced the challenge of managing complex delivery schedules where customers select their own delivery windows. This required a dynamic approach to routing, as each day's route and cargo would differ. The company needed a solution to maximize route efficiency while meeting customer delivery windows, replacing their labor-intensive manual system that offered limited scalability.
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FreshDirect is a rapidly growing online grocery company that serves residences and offices in the New York City metro area. Established in 2002, FreshDirect offers a wide range of products including fresh produce, frozen goods, bakery items, beverages, and pet food, all delivered directly to customers' homes. The company allows customers to select their own delivery dates and time windows, making it a convenient option for consumers. FreshDirect operates with a fleet of 200 delivery vehicles and has been using Omnitracs Roadnet Scheduler since 2009 to optimize its delivery routes and improve efficiency.
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FreshDirect adopted Omnitracs Roadnet Scheduler, a dynamic routing software specifically designed for the home delivery market. The software allows FreshDirect to dynamically fill capacity each day, maximizing each route and determining when to stop taking orders. Scheduler presents available delivery windows to customers throughout the order period and can generate discounts to encourage optimal route selection. The system also provides flexibility to adjust routes and meet specific customer demands, such as setting aside capacity for loyal customers or adapting to truck breakdowns. Additionally, the Routing Editor tool allows for manual adjustments to accommodate special requests.
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FreshDirect has seen an estimated 8% overall improvement in routing efficiency since adopting Scheduler.
On-time delivery rates have improved by 3%, increasing from 95% to 98%.
The company has been able to expand into less dense suburban areas without increasing costs per delivery.
Overall efficiency gain: +8%
On-time deliveries: +3%, from 95% to 98%
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