Brightpearl Case Studies Nooz Optics' Global Expansion Accelerated by Brightpearl Integration

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	Nooz Optics' Global Expansion Accelerated by Brightpearl Integration Brightpearl

Nooz Optics' Global Expansion Accelerated by Brightpearl Integration

Brightpearl

Technology Category	Networks & Connectivity - RFID Sensors - Optical Sensors
Use Cases	Virtual Reality
Challenge	Nooz Optics, a France-based eyewear brand, was facing significant operational challenges despite its global success. The company, known for its innovative sunglasses, reading glasses, and children’s eyewear, had four successful Shopify-powered websites in multiple regions, including Europe, UK, Canada, and the USA. However, its internal systems were struggling to keep up with the increased orders, manual workflows, and a lack of visibility. The company was spending a significant amount of time and energy on time-consuming manual processes and stop-gap spreadsheets. This was not only inefficient but also affected the company's Trustpilot score, which was at a low of one. Read More
About Customer	Nooz Optics is a France-based eyewear brand founded by entrepreneur Olivier Doolaeghe in 2015. The company started with the invention of 'neo binoculars', a ready-to-use alternative to reading glasses designed with modern life in mind. The product was an instant success, leading to the launch of Nooz Optics. Olivier was later joined by his sons Alex and Antoine, and the company expanded its product range to include innovative sunglasses, reading glasses, and children’s eyewear. By 2020, Nooz Optics had become a globally recognized brand with four successful Shopify-powered websites in multiple regions, including Europe, UK, Canada, and the USA. Read More
Solution	To address these challenges, Nooz Optics considered three providers: NetSuite, Microsoft Dynamics 365, and Brightpearl. The company ultimately chose Brightpearl for its hyper-scalable functionality and a vast library of native Plug & Play integrations. The implementation process was faster than average, taking just eight weeks. This allowed Nooz Optics to connect to Shopify and the rest of its tech stack in minutes. Immediately upon implementation, Nooz Optics gained access to Brightpearl’s powerful Automation Engine and market-leading Inventory Planner. This eliminated the need for time-consuming manual processes and spreadsheets. The advanced reporting also had an immediate impact, leading to significant operational improvements. Read More Log in to view content
Contents

Technology Category

Networks & Connectivity - RFID

Sensors - Optical Sensors

Use Cases

Virtual Reality

Challenge

Nooz Optics, a France-based eyewear brand, was facing significant operational challenges despite its global success. The company, known for its innovative sunglasses, reading glasses, and children’s eyewear, had four successful Shopify-powered websites in multiple regions, including Europe, UK, Canada, and the USA. However, its internal systems were struggling to keep up with the increased orders, manual workflows, and a lack of visibility. The company was spending a significant amount of time and energy on time-consuming manual processes and stop-gap spreadsheets. This was not only inefficient but also affected the company's Trustpilot score, which was at a low of one.

About Customer

Nooz Optics is a France-based eyewear brand founded by entrepreneur Olivier Doolaeghe in 2015. The company started with the invention of 'neo binoculars', a ready-to-use alternative to reading glasses designed with modern life in mind. The product was an instant success, leading to the launch of Nooz Optics. Olivier was later joined by his sons Alex and Antoine, and the company expanded its product range to include innovative sunglasses, reading glasses, and children’s eyewear. By 2020, Nooz Optics had become a globally recognized brand with four successful Shopify-powered websites in multiple regions, including Europe, UK, Canada, and the USA.

Solution

To address these challenges, Nooz Optics considered three providers: NetSuite, Microsoft Dynamics 365, and Brightpearl. The company ultimately chose Brightpearl for its hyper-scalable functionality and a vast library of native Plug & Play integrations. The implementation process was faster than average, taking just eight weeks. This allowed Nooz Optics to connect to Shopify and the rest of its tech stack in minutes. Immediately upon implementation, Nooz Optics gained access to Brightpearl’s powerful Automation Engine and market-leading Inventory Planner. This eliminated the need for time-consuming manual processes and spreadsheets. The advanced reporting also had an immediate impact, leading to significant operational improvements.

Impact #1	The implementation of Brightpearl brought about significant operational improvements for Nooz Optics. The company was able to eliminate time-consuming manual processes and stop-gap spreadsheets, freeing up valuable time and energy for the team. The advanced reporting provided by Brightpearl also had an immediate impact, allowing the company to gain better visibility into its operations. This not only improved efficiency but also significantly boosted the company's Trustpilot score. With Brightpearl's support, Nooz Optics is now well-positioned for further international and wholesale growth.

Impact #1

The implementation of Brightpearl brought about significant operational improvements for Nooz Optics. The company was able to eliminate time-consuming manual processes and stop-gap spreadsheets, freeing up valuable time and energy for the team. The advanced reporting provided by Brightpearl also had an immediate impact, allowing the company to gain better visibility into its operations. This not only improved efficiency but also significantly boosted the company's Trustpilot score. With Brightpearl's support, Nooz Optics is now well-positioned for further international and wholesale growth.

Benefit #1	Implementation of Brightpearl was completed in just 8 weeks, significantly faster than the industry average.
Benefit #2	The company's Trustpilot score increased from 1 to 4.4 after the implementation of Brightpearl.
Benefit #3	Nooz Optics was able to connect to Shopify and the rest of its tech stack in minutes, thanks to Brightpearl’s hyper-scalable functionality.

Benefit #1

Implementation of Brightpearl was completed in just 8 weeks, significantly faster than the industry average.

Benefit #2

The company's Trustpilot score increased from 1 to 4.4 after the implementation of Brightpearl.

Benefit #3

Nooz Optics was able to connect to Shopify and the rest of its tech stack in minutes, thanks to Brightpearl’s hyper-scalable functionality.

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Overview

Nooz Optics' Global Expansion Accelerated by Brightpearl Integration

Operational Impact

Quantitative Benefit