IBM
Case Studies
Municipal Parking Services: Revealing drivers’ parking behavior to unlock new commercial opportunities
Overview
Municipal Parking Services: Revealing drivers’ parking behavior to unlock new commercial opportunitiesIBM |
Analytics & Modeling - Big Data Analytics Infrastructure as a Service (IaaS) - Cloud Computing | |
Cities & Municipalities | |
Logistics & Transportation | |
Predictive Quality Analytics Real-Time Location System (RTLS) | |
Cloud Planning, Design & Implementation Services Data Science Services | |
Operational Impact
MPS can now see correlations between hot weather, entertainment events, holidays and demand for parking near specific areas, such as parks or beaches – helping cities set a fair market price for each space. | |
The use of SoftLayer allows MPS to avoid the cost of purchasing and maintaining its own infrastructure, and more importantly, enables the company to rapidly expand its capabilities as the business grows. | |
Quantitative Benefit
10 days to turn big data into meaningful results | |
360-degree view of who parks where, when and why | |