Monitoring that Scales with a Decentralizing and Growing Development Team

Bazaarvoice was in need of a monitoring solution that can support their evolving and decentralized approach to development. Scaling their existing monitoring systems would have required each team to not only host and manage their own observability tools, but also learn specific domain expertise in infrastructure monitoring. Bazaarvoice was already using a number of different monitoring solutions on their legacy systems. Scaling the existing monitoring systems would have required each team to not only run their own monitoring server, but also, to learn specific domain expertise in infrastructure monitoring. For Bazaarvoice, this would have involved more than 50 different monitoring servers, each with their own custom setup, metrics, and naming conventions. Maintaining easy and effective operations on such a disjointed system would have been nearly impossible for a team that was doubling in size every 6 to 9 months. Bazaarvoice required a monitoring solution that could support their evolving and decentralized approach to development.

Bazaarvoice offers solutions that enable the world’s largest retailers and global brands to turn social media into social commerce. By creating a place where hundreds of millions of shoppers around the world can share opinions, experiences, and genuine stories about products, Bazaarvoice leverages the authentic voice of consumers to help businesses build customer loyalty and increase profits. Bazaarvoice had grown its product line from a single customer ratings and reviews offering to a suite of social depth platforms that allowed customers to turn user generated content into actionable insights. As a result, the development team had ballooned from 30 to over 200 in just a few years. Maintaining this aggressive growth required that Bazaarvoice find ways to accelerate product innovation and sustainably scale their development team.