Qlik Case Studies Maler-Einkauf Rhein-Ruhr increases growth in the region with QlikView

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	Maler-Einkauf Rhein-Ruhr increases growth in the region with QlikView Qlik

Maler-Einkauf Rhein-Ruhr increases growth in the region with QlikView

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Technology Category	Analytics & Modeling - Real Time Analytics
Applicable Industries	Retail
Applicable Functions	Sales & Marketing
Use Cases	Supply Chain Visibility Inventory Management
Services	Data Science Services
Challenge	Maler-Einkauf Rhein-Ruhr, a buying association with 15 branches in the Rhine/Ruhr region, was facing challenges in evaluating its business data due to the large number of customers and listed articles. The company's reporting system consisted of endless lists of printed paper, which was laborious and time-consuming to navigate. The options for questions and analysis were very limited, preventing the management from dynamically and flexibly controlling their sales and purchasing processes. The primary challenge for MEG Rhein-Ruhr was to better cultivate their customer base specifically through a customer-oriented approach, which required highly efficient analysis of data from business processes to improve performance. Read More
About Customer	Maler-Einkauf Rhein-Ruhr, founded in 1919 as a buying association in Essen, is a cooperative wholesaler that consists of 15 branches within the Rhine/Ruhr region. The company serves over 5,000 customers and has 15,000 listed articles. The company operates in a highly regional business, making it difficult to evaluate business data. The company's primary challenge is to better cultivate their customer base specifically through a customer-oriented approach. To achieve this, the company needs to efficiently analyze data from business processes to improve performance. Read More
Solution	Maler-Einkauf Rhein-Ruhr deployed QlikView to a handful of users in a matter of weeks. With QlikView, the company can now access and flexibly analyze available business data, comparing target and actual figures, and measuring them against external information sources. The analytical perspective in QlikView can be easily adapted with a few mouse clicks since all of the data is permanently stored in the main memory. This allows the management of the buying association to prepare for discussions with customers, suppliers, and colleagues in sales in a comprehensive manner. QlikView is now used for a range of questions at MEG Rhein-Ruhr. For example, the IT manager can comfortably evaluate log data to efficiently manage the system. If a new branch needs to be opened to promote regional growth, both the best location and ideal product line can be determined using QlikView. Read More Log in to view content
Contents

Technology Category

Analytics & Modeling - Real Time Analytics

Applicable Industries

Retail

Applicable Functions

Sales & Marketing

Use Cases

Supply Chain Visibility

Inventory Management

Services

Data Science Services

Challenge

Maler-Einkauf Rhein-Ruhr, a buying association with 15 branches in the Rhine/Ruhr region, was facing challenges in evaluating its business data due to the large number of customers and listed articles. The company's reporting system consisted of endless lists of printed paper, which was laborious and time-consuming to navigate. The options for questions and analysis were very limited, preventing the management from dynamically and flexibly controlling their sales and purchasing processes. The primary challenge for MEG Rhein-Ruhr was to better cultivate their customer base specifically through a customer-oriented approach, which required highly efficient analysis of data from business processes to improve performance.

About Customer

Maler-Einkauf Rhein-Ruhr, founded in 1919 as a buying association in Essen, is a cooperative wholesaler that consists of 15 branches within the Rhine/Ruhr region. The company serves over 5,000 customers and has 15,000 listed articles. The company operates in a highly regional business, making it difficult to evaluate business data. The company's primary challenge is to better cultivate their customer base specifically through a customer-oriented approach. To achieve this, the company needs to efficiently analyze data from business processes to improve performance.

Solution

Maler-Einkauf Rhein-Ruhr deployed QlikView to a handful of users in a matter of weeks. With QlikView, the company can now access and flexibly analyze available business data, comparing target and actual figures, and measuring them against external information sources. The analytical perspective in QlikView can be easily adapted with a few mouse clicks since all of the data is permanently stored in the main memory. This allows the management of the buying association to prepare for discussions with customers, suppliers, and colleagues in sales in a comprehensive manner. QlikView is now used for a range of questions at MEG Rhein-Ruhr. For example, the IT manager can comfortably evaluate log data to efficiently manage the system. If a new branch needs to be opened to promote regional growth, both the best location and ideal product line can be determined using QlikView.

Impact #1	Provided flexible analyses based on different data sources
Impact #2	Achieved transparent business processes for well-founded managerial decisions
Impact #3	Gained ability to be customer-oriented

Impact #1

Provided flexible analyses based on different data sources

Impact #2

Achieved transparent business processes for well-founded managerial decisions

Impact #3

Gained ability to be customer-oriented

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Overview

Maler-Einkauf Rhein-Ruhr increases growth in the region with QlikView

Operational Impact