Software AG Case Studies Logrand Group 2015 Innovation Award Winner
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Logrand Group 2015 Innovation Award Winner

Software AG
Analytics & Modeling - Real Time Analytics
Platform as a Service (PaaS) - Connectivity Platforms
Business Operation
Sales & Marketing
Real-Time Location System (RTLS)
System Integration
Logrand’s vision is to become a customer-centric, Digital Enterprise. To achieve this, Logrand wants to adopt new digital business models and change from manual operations to those that are reactive, predictable and automated. The end game: Increase customer satisfaction.
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Established in 2006, The Logrand Group operates 14 casinos and 6,000+ slots machines at gaming and entertainment establishments across Mexico. The company is known for excellent quality service, making sure customers have the most unique and unforgettable experience. Headquartered in Monterrey, The Logrand Group is proud to promote a culture of safety and responsible gaming. Its motto: “We make FUN, a serious business.”
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Logrand bets on Software AG’s Digital Business Platform to realize their vision. Using webMethods, Logrand seamlessly integrates all systems and applications, including SAP® and custom CRM systems for access to both historical and realtime data instantly. With Apama big data streaming analytics, Logrand can monitor, analyze, correlate and act upon information arising from massive amounts of data.
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Logrand can respond instantly to abnormal behavior on the casino floor to combat cheats and act quickly to comply with changing gaming regulations.
Logrand can more easily introduce more entertainment choices and provide a world-class service for customers.
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